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    Hyundai Commission Enlists SUPERFLEX for 2017 Tate Modern Exhibition

    No. 6132017-03-16

    • Danish artist collective to bring playfully-subversive take to the Hyundai Commission 2017
    • SUPERFLEX to be the third artist in a major series of large-scale installations for Tate Modern’s Turbine Hall
    • Hyundai Motor Company continues contribution to the art community as the Hyundai Commission enters its third year

     

    March 16, 2017 – Hyundai Motor Company has selected internationally renowned Danish artist collective SUPERFLEX to undertake the third exhibition in the Hyundai Commission series. The Copenhagen-based artist group, recognized worldwide for its engaging and often humorous perspectives on global societies and cultures, will take over the iconic Turbine Hall at Tate Modern from October 3, 2017.

    Founded in 1993 by Bjørnstjerne Christiansen, Jakob Fenger and Rasmus Nielsen, SUPERFLEX covers diverse topics from migration and alternative energy production to the power of global capital and the regulation of intellectual property. Referring to their works as tools, SUPERFLEX explores alternative means of creating, disseminating, and maintaining social and economic dialogue.

    "We are delighted to welcome SUPERFLEX as the third Hyundai Commission at Tate Modern,” Hyundai said. “With their unique and witty approach, SUPERFLEX addresses important and complex issues of our times. We are looking forward to experiencing how their project for this year's Hyundai Commission will stimulate our imagination and challenge our understanding of the world."

    SUPERFLEX challenges the traditional confines and expectations of art and the exhibition space. Superkilen (2011) a major public park project in one of Copenhagen’s most diverse neighborhoods was developed through collaboration with local residents from over 50 countries. SUPERFLEX employed a strategy they call ‘extreme participation’ to engage the community and create a unifying urban space with a distinct international identity. In contrast, Hospital Equipment (2014) highlights the role of context in the definition of artistic practice. Consisting of an installation of surgical equipment dispatched directly from gallery to conflict zone, the work oscillates from ‘readymade’ artwork to potentially lifesaving, functional object.

    The Hyundai Commission: SUPERFLEX (October 3, 2017 - April 2, 2018) will be the latest in a succession of ground-breaking work made possible through the partnership between Hyundai Motor and Tate. For the inaugural 2015 exhibition, Abraham Cruzvillegas created the internationally-acclaimed sculpture Empty Lot, which included more than 23 tons of London soil, from which grass, weeds and flowers slowly emerged. The 2016 commission, entitled Anywhen by Philippe Parreno, remains open until April 2, 2017. Anywhen reimagines the expansive Turbine Hall with a constantly changing sequence of lights, soundscapes and films that bring the building’s architecture to life and challenge the minds of visitors.

    At Tate Modern, the Turbine Hall has hosted some of the world’s most acclaimed works of art since it opened in 2000. Reaching an audience of millions each year, every interpretation of the vast industrial space has revolutionized public perceptions of contemporary art in the modern day. The Hyundai Commission gives artists an opportunity to create new work within these unique parameters. It is made possible by the long-term partnership between Hyundai Motor Company and Tate, confirmed until 2025, as part of the longest initial commitment from a corporate sponsor in Tate’s history.

    Hyundai Motor`s First High-Performance Model - the i30 N - Undergoes Winter Testing with Thierry Neuville

    No. 6122017-03-15

    • Hyundai Motorsport WRC driver draws on racing experience for final phase development
    • Hyundai i30 N set for launch in the second half of 2017
    • The high-performance i30 N to become third member of the i30 family

     

    March 15, 2017 – The Hyundai i30 N, Hyundai Motor Company’s first high performance model, has been tested to the limit in Arjeplog, Sweden by FIA World Rally Championship driver Thierry Neuville as part of its final development program. Set for launch in the second half of 2017, Hyundai’s first N model draws on the brand’s motorsport experience and its fast-growing expertise in high-performance road vehicle development to deliver maximum fun on the road and on the track.

    Engineers at Hyundai Motor Europe’s Technical Center conducted the winter test on the edge of the Arctic Circle, focusing on the i30 N’s performance and handling characteristics, adjusting the set-up to ensure it will be a performance vehicle for everyone. Working with Neuville, the team developed and tuned the i30 N’s dynamic systems, testing the ESC (Electronic Stability Control), LSD (Limited Slip Differential), steering, dampers, suspension and tires.

    “So many people have been looking forward to this car, so it’s a pleasure for me to be testing it,” Thierry Neuville said. “The engineers have done a good job on the gearbox and the differential. There is good traction and stability in the slippery testing conditions and it’s very easy to handle. A normal driver should get a sensation similar to a race car.” Neuville has reviewed the new model’s performance on a frozen lake in temperatures as low as minus 30 °C (minus 22 °F).

    The i30 N will be the third member of the i30 family, joining the five-door i30 and the i30 Wagon, which was launched at the Geneva Motor Show earlier this month.

    Hyundai first showcased its high performance N line-up in 2015 at the Frankfurt International Motor Show. The N builds on Hyundai Motor’s successful motorsport experiences and technology capability to drive future performance-oriented and race-track-capable models forward and bring ‘the most thrilling winding road’ fun to customers who truly love cars. It capitalizes on Hyundai Motor’s fast-growing strength and signifies the pace of change within the brand, matching the company’s ambition to challenge perceptions by making real and emotional connections with customers.

    VIDEO: Watch Thierry Neuville drive the high-performance i30 N at Hyundai Motor’s winter test in Arjeplog, Sweden https://youtu.be/X6DJtDHveh4

    Hyundai Motor Design Flair Granted Coveted iF DESIGN AWARD

    No. 6112017-03-13

    • Hyundai Sans brand typeface and IONIQ Home Charger win coveted iF Design Award 2017
    • Hyundai Motor’s new bespoke font, ‘Hyundai Sans’ triumphs in Typography / Signage category of ‘iF Communication Design Award’
    • IONIQ Home Charger wins ‘iF Product Design Award’ in Automobiles / Vehicles category

     

    March 13, 2017 – Hyundai Motor has claimed two awards in the acclaimed iF DESIGN AWARD 2017, winning categories for its new corporate typography and stylish electric vehicle charger. The ‘Hyundai Sans’ font won the Typography / Signage category as judges praised its warm and confident form, while the ‘IONIQ Home Charger’ impressed with its clean, intuitive design.

    In considering the design form of Hyundai Sans – Hyundai Motor’s bespoke typeface – the 58-strong iF Design Award jury took account of the way it reflects Hyundai Motor’s human-centric approach in caring for its customers. Before its launch in 2016, Hyundai Sans underwent a 12-month process of development and evolution as part of the company’s global brand identity renewal.

    Today, the font is used for all Hyundai Motor communications across the world, in 103 languages. Hyundai Motor’s creative team worked to reflect the brand’s essence and to bring harmony between soft curves as well as refined straight lines in the font.

    Recognition for the IONIQ electric vehicle charger coincides with Hyundai Motor’s intensified focus on innovative, eco-friendly technologies. Setting out to find new and environmentally-considerate ways to enhance the lives of its customers, Hyundai Motor’s first electric vehicle charger is designed to complement its IONIQ electric and IONIQ Plug-in Hybrid vehicles.

    For use at home or in public-charging locations, the pure white color – which is the identifying color for IONIQ-line – is a metaphor for living in a brilliant world full of potential, innovation and creativity, and uses the same materials applied in the actual IONIQ models. The iF DESIGN AWARD judges appreciated the subtle design language shown with the gently-pulsating charging light and welcoming user greetings that support Hyundai Motor’s care for its customers.

    For more than 60 years, iF Design Awards have been recognized across the world as a symbol of design excellence. Organized by iF International Forum Design GmbH, the awards celebrate outstanding design across various disciplines and categories. All award entries are featured in the iF World Design Guide, and are displayed at the iF design exhibition in Hamburg.

    Hyundai Motor Unveils New Sonata in Korea

    No. 6102017-03-08

    • Hyundai Motor unveils the heavily-revised Sonata in Seoul
    • The new Sonata exhibits extensive design enhancements that retain sophistication,eye-catching appeal while providing a look to where Hyundai sedan design is headed
    • Updated Sonata includes the most comprehensive advanced safety systems in the mid-size sedan segment
    • Driving experience is enhanced further through the addition of an eight-speed automatic transmission to the 2.0T model

     

    March 8, 2017 – Hyundai Motor today unveiled its updated Sonata model, showing the flagship sedan for the first time at the design-focused Dongdaemun Design Plaza, an iconic, cultural landmark of Korea's capital.

    The new Sonata builds on the success of previous generations of the car while introducing a number of dramatic design changes that are aligned with Hyundai's evolving design philosophy. This progressive design approach results in a bolder, more sophisticated exterior, with precise lines and distinctive styling cues that reflect Hyundai Motor's latest design language. The new Sonata will also continue the model's strong reputation for performance, with driving dynamics coupled with an unsurpassed suite of advanced safety offerings.

    Exterior design evolution increases style and desirability
    The bold new styling of Sonata aligns the car with Hyundai's evolving design philosophy. The precise lines and distinctive styling cues create a un-conventional and eye-catching style, reflecting Hyundai Motor's latest design language.

    At the front of the sedan, the new grille combines with the vertical LED daytime running lights (DRLs) and the narrower headlights, which are engulfed by the sculpted hood, for a more dynamic purposeful appearance. The larger, more prominent 'cascading grille' symbolizes the flow of molten steel, while also emulating the elegant shape of a Korean celadon vase.

    Continuing this theme, the chrome on the front lower spoiler flows out toward the outer edges of the car, while the sleek and sensuously sculpted lines at the side are also complimented by chrome trim around the windows. From the side, the car's designers have created a more dynamic attitude in the side profile by enlarging the trunk lid to counterbalance the lower, wider front radiator grille, making the hood appear longer and sleeker.

    The large Sonata lettering and Hyundai logo added to the center of the trunk lid projects visual self-confidence, with the top portion of the badge also cleverly housing the truck release button. Other fine details such as new distinctive taillight graphics and dramatic illumination add interest to the rear, while the rear license plate holder has also been moved downwards from the trunk lid to the lower bumper, boosting the car's distinctive design flair.

    The 17-inch directional spoked wheels add to the sense of purpose, with two new 18-inch alloy wheel designs also added to the line-up to offer a wider choice of styles for customers.

    Further design enhancements have been made for the gasoline 2.0 Turbo model, which is available in North American, Australian and other selected markets. The front receives a sporty mesh radiator grille that is augmented by black bezel headlamps, black DRL surrounds, black lower front bumper and black side mirror casings.

    Other enhancements for the Turbo model include dark chrome molding for the lower side body, door handles and rear lamp molding. The rear diffuser and dual exhaust mufflers are also adorned with chrome, to complete the car's premium appearance.

    Interior enhancements increase style and refinement
    Inside the new Sonata, the center console stack has been enhanced with larger features to create a more visually-striking appearance. Revised audio and heating, ventilation, air conditioning (HVAC) controls are given 'piano key' buttons, enhancing the car's premium feel, while a seven-inch color touchscreen display comes as standard on every new Sonata model, in South Korea. A larger 8-inch Audio Visual Navigation (AVN) system will be made available as an option.

    All trims have updated steering wheels with a new sportier three-spoke design. The 2.0 Turbo version receives a flat-bottomed steering wheel to reflect the sporty nature of the more powerful car. The range-topping Turbo also benefits from more aggressively bolstered front seats and sporty gear knob that allows the driver to select one of four drive modes – Comfort, Eco, Sport and Smart – with the latter mode switching automatically between the first three options depending on the driver's current style of driving.

    Added technology increases connectivity and convenience
    New connectivity solutions have been added to further the Sonata's class-leading levels of in-car technology, including an additional USB charge port, conveniently positioned on the rear of the center console. Wireless smartphone charging capability is available, with drivers now able to charge compatible devices simply by placing then in the space at the bottom of the center console, with no need for intrusive cables.

    The new Sonata completes its advanced suite of connectivity solutions by providing Apple CarPlay and Android Auto compatibility as standard.

    Class-leading safety standards
    The revised Sonata will build on its reputation for offering the most comprehensive advanced safety systems in the mid-size sedan segment. Hyundai Motor demonstrates its commitment to caring for customers by offering the most advanced safety technologies and latest convenience features.

    New safety-focused technologies extend to the option of a Lane Departure Warning system assisted by a Lane Keep Assist function, as well as High Beam Assist and Dynamic Bending Lights that are designed to make driving at night easier and safer. Also notable is Blind Spot Detection with Rear Cross-Traffic Alert.

    Rewarding driving dynamics
    The new Sonata's driving experience is enhanced further through the addition of an eight-speed automatic transmission to the 2.0T model and paddle shifters on the 1.6T model. The acclaimed powertrain set-up options from the current generation of Sonata remain available.

    The new Sonata will be available in select markets by mid-year.

    Technical Specifications
    Engines:

     Capacity (cc)Power (PS)Torque (kg.m)0-100 (km/h)80-120 (km/h)Top speed
    1.7 VGT1,68514134.711.07.6202
    1.6 T-GDI1,59118027.08.75.9210
    2.0 CVVL1,99916320.010.67.5205
    2.0 T-GDI1,99924536.07.54.8240
    * Engine types and specifications may vary depeding on market.

    Exterior dimensions (mm):

    Overall length4,855
    Overall width1,865
    Overall height1,475
    Wheelbase2,805

    Hyundai Motor at the 2017 Geneva International Motor Show

    No. 6092017-03-07

    • Two world premieres at the Hyundai Motor booth in Geneva: The New Generation i30 Wagon and the FE Fuel Cell concept
    • The i30 Wagon is the second member of the i30 Family enhancing appeal for customers through its elegant and sleek profile while offering high versatility with one of largest boots in the segment
    • The hydrogen-powered FE Fuel Cell concept gives an exciting outlook at the Next Generation fuel cell vehicle to be launched in 2018
    • The IONIQ Plug-in Hybrid completes the IONIQ family making e-mobility more accessible while the autonomous IONIQ concept and robotic legs represent Hyundai future mobility
    • With the exciting RN30 concept car and the Hyundai i20 Coupe WRC Hyundai Motor is presenting its high performance and motorsport capabilities

     

    March 7, 2017 – At the Geneva International Motor Show 2017 Hyundai Motor celebrates two world premieres: the New Generation i30 Wagon and the hydrogen-powered FE Fuel Cell concept car. Further highlights include the IONIQ Plug-in Hybrid which completes the IONIQ line-up along with the IONIQ Hybrid and Electric version. The Autonomous IONIQ concept showcases Hyundai Motor’s future mobility vision and gives visitors a chance to experience the technology virtually while the exoskeletons display the future of personal mobility. Hyundai Motor sparks emotions in the high performance area with the thrilling RN30 concept that is building anticipation of the future high performance N models as well as the Hyundai i20 Coupe WRC.

    New Generation Hyundai i30 Wagon: elegance meets versatility
    Geneva is the stage for the unveiling of the New Generation Hyundai i30 Wagon. The new member of the i30 family retains the timeless design of its five-door sibling, adding elegance and versatility to its body style. With 602 litres of space (VDA 211) and 1,650 litres (VDA 214) with the seats folded, the Wagon has one of the largest boots in this segment. Versatility is further enhanced by the additional storage space beneath the boot floor. Full-LED headlamps and vertical LED daytime running lights make for a strong visual appearance.

    Thomas Bürkle, Chief Designer at Hyundai Design Centre Europe, says: “The i30 Wagon speaks the language of the i30 family in terms of design and carries the new Hyundai family identity – the Cascading Grille. The tapering roofline and dynamic proportions give the Wagon an almost coupé-like silhouette. The sleek and dynamic profile is further emphasised by a rich chrome frame surrounding the side windows.”

    Thomas A. Schmid, Chief Operating Officer at Hyundai Motor Europe, says: “Designed, developed, tested and manufactured in Europe, the New Generation Hyundai i30 is Hyundai Motor’s DNA car for Europe. The i30 was created as the new people’s car. It is more than a model – it is a family of cars consisting of four body types, each with a unique character and united by a coherent, timeless design. With the new i30 Wagon we are now introducing the next body type, offering elegance and versatility for everyone.”

    Hyundai Motor reveals next generation fuel-cell concept
    In Geneva, Hyundai Motor is also unveiling its Future Eco (FE) Fuel Cell Concept, which foreshadows the next generation of hydrogen-powered vehicles. With a range of more than 800 kilometres between refuelling, the FE Fuel Cell Concept represents the next step for Hyundai Motor towards realising its ultimate ambition of creating a zero-emission Hydrogen Energy Society.

    Woong Chul Yang, Vice Chairman of Hyundai Motor Company, says: “Hyundai Motor has a heritage of building innovative, fuel-efficient vehicles and aims to become a global leader in sustainable mobility through its leadership in hydrogen fuel-cell technology. We want to realise our dream of a Hydrogen Energy Society and call upon stakeholders from various sectors, not just carmakers, to combine their efforts to ensure that hydrogen production, delivery and infrastructure are aligned.”

    Combining the best of both worlds: the IONIQ Plug-in Hybrid joins the line-up
    Hyundai Motor is also showcasing the IONIQ line-up with the primary focus on the IONIQ Plug-in Hybrid, due to its imminent arrival at European showrooms in the summer. IONIQ is the world’s first car with three electrified powertrains and part of Hyundai Motor’s global sustainability strategy to launch 14 eco cars by 2020, including five hybrid vehicles, four plug-in hybrid vehicles, four electric vehicles and one fuel-cell electric vehicle.

    The IONIQ Plug-in Hybrid combines the new 1.6 GDI four-cylinder direct-injection petrol engine with a class-leading thermal efficiency of 40 percent, delivering a maximum power of 105 PS and 147 Nm of torque with a 45 kW (61 PS) electric motor powered by a 8.9 kWh lithium-ion polymer battery to enable an electric driving range up to 63 km while reducing CO2 emissions to 26 g/km* and fuel consumption to 1.1 l/100 km* (NEDC combined cycle).

    An autonomous IONIQ simulator will also be part of Hyundai’s presence at this year’s Geneva Motor Show. With a sleek design resembling the rest of the IONIQ line-up, the autonomous IONIQ is one of the few self-driving cars being developed to have a hidden LiDAR system in its front bumper instead of on the roof. Two virtual-reality cockpits will give visitors the chance to experience a drive in an autonomous car at the stand.

    “With the launch of the IONIQ Plug-in Hybrid we are completing the IONIQ family and making e-mobility more accessible for everyone.” says Jochen Sengpiehl, Vice President Marketing at Hyundai Motor Europe. “With the choice of three electrified powertrains, the IONIQ is an unique offer – with no compromise as regards to great design, driving pleasure and new connectivity features at a competitive price. It’s a car that is truly driven by e-motion.”

    For high performance enthusiasts: RN30 concept and i20 Coupe WRC
    Hyundai Motor is also showcasing the RN30 concept in Geneva, building anticipation of the future high-performance ‘N’ models. Based on the New Generation Hyundai i30, the RN30 was born as a racing machine featuring a 2.0-litre turbo engine with 380 PS and an all-wheel drive.

    Albert Biermann, Head of Vehicle Testing & High Performance Development at Hyundai Motor, says: “The RN30 embodies the concept of a strong, high-performance car that ensures dynamic, sporty driving. Soon to evolve into our first N model, the RN30 is inspired by our passion to provide a high-performance car that everybody can enjoy effortlessly.”

    Hyundai Motorsport is also presenting its current i20 Coupe WRC challenger at the Geneva Motor Show. Based on the Hyundai i20 Coupe, it has been developed to meet the WRC’s 2017 technical regulations, which have given designers greater aerodynamic freedom.

    Team Principal Michel Nandan says: “The changes will raise the level of entertainment in the WRC all over the world, with wider and more powerful cars. We have been putting our experience from two complete WRC seasons into practice as we aim to build on our successful 2016 campaign.”

    A personal mobility revolution with advanced wearable robots
    H-MEX, HUMA and H-WEX are Hyundai Motor’s latest innovations in advanced assistive medical, work and daily life exoskeletons. On show at the 2017 Geneva Motor Show, they facilitate personal mobility beyond the automobile. The H-MEX (Hyundai Medical Exoskeleton) helps patients with lower spinal-cord injuries to regain the ability to walk. HUMA (Hyundai Universal Medical Assist) exoskeleton provides assisted mobility support for people with limited muscular power. Meanwhile, the H-WEX (Hyundai Waist Exoskeleton) provides upper-body and hip support to prevent back injuries for workers doing repetitive manual work or heavy lifting.

    Tae Won Lim, Head of Hyundai Motor Central Advanced Research and Engineering Institute, says: “We have a vision that Hyundai Motor will become more than just a manufacturer of cars and the advances we make in assistive robotic technologies will allow us to offer customers new levels of mobility freedom. In future, we hope our pioneering exoskeleton devices will enrich the daily lives of users and form the basis for us to provide more mobility platforms for the well-being of our customers.”

    * Fuel efficiency, CO2 emission and driving range data is provisional, subject to homologation.

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