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Hyundai To Celebrate 20th Anniversary Showcasing Future Eco-Friendly, Mobility and Connected Technologies at Auto Expo 2018

No. 3122018-01-31198 hit

‐ “EXPERIENCE HYUNDAI” to be HMIL theme for Auto Expo 2018
‐ To showcase 15 trendsetter products and 9 Exciting Zones to Experience Hyundai
‐ Showcase of IONIQ - Hyundai’s unrivalled global technology in EV capabilities

New Delhi, January 31, 2018: Hyundai Motor India Limited (HMIL), the country‘s second largest manufacturer of passenger cars and the largest exporter since inception, today announced its impressive line-up for the upcoming Auto Expo 2018.

Celebrating its 20th Anniversary, Hyundai will showcase 15 exciting cars and technologies under the theme ‘Experience Hyundai’ at its pavilion in hall number 3 at the Auto Expo 2018 giving customers a glimpse of the company’s newest and futuristic innovations.

Commenting on the forthcoming Mega Exposition, Mr. YK KOO, MD & CEO Hyundai Motor India said, “Hyundai is celebrating 20 years of its production and sales in India. This year our theme for Auto Expo 2018 is ‘Experience Hyundai’ showcasing eco-friendly, mobility and connected technologies along with 15 trendsetter products. To create excitement and generate unique experiences for the visitors at Hyundai Pavilion in hall number 3, we have created 9 experiential zones.”

Some exciting Zones and Products to look forward are:

Eco Friendly Zone

IONIQ is World’s first car to offer all 3 electrified versions – Hybrid; Plug-in & All Electric. It is a Benchmark for alternative fuel vehicles with attractive design & engaging driving Experience.

Mobility Zone

Highlighting high performance sub-brand N which is a result of intensive testing and product development. The sub-brand N builds on Hyundai Motor’s successful motorsport experiences and technology capability to drive future performance-oriented and race-track-capable models. The N capitalizes on Hyundai Motor’s fast-growing strength and signifies the pace of change within the brand, matching the company’s ambition to challenge perceptions by making real and emotional connections with customers.

Robotics Zone

To showcases Hyundai’s innovation and technological advancement in producing World Class Robotics Machinery and engage customers through unique entertainment activities performed by robots.

KONA Zone

Kona is a stylish and highly functional compact SUV, perfectly suited to the needs of customers who pursue challenging, action-filled lifestyles. Kona aims to set new standards for the compact SUV segment, with appealing design, cutting-edge connectivity and class leading safety features.

Award Zone

The Award Zone celebrates Hyundai’s milestone achievement as the only car manufacturer to win many prestigious awards for its segment leading products from eminent media.

Sports Zone

Hyundai has always connected with sports enthusiasts by its presence in global sporting activities like BCCI cricket championships, FIFA and football championships, golf, and World Rally Championship across worldwide markets. Customers will be treated to a host of technology aided gaming including football, cricket, simulated driving and NeuroSky FIFA Mind Game.

Kids Zone

A special dedicated kid’s zone has been set up with many interactive fun activities for our young Hyundai customers.

Road Safety Zone

Hyundai has always been an advocate of Safe Driving. Hyundai believes the process of safety begins with the driver taking responsibility for their individual actions. #BeTheBetterGuy zone would be set up to encourage visitors to pledge towards responsible road safety behavior and spread the message of road safety and create strong awareness within communities for a positive Behavior Change.

JAI HO Zone

An exclusive and dedicated zone is created to showcase the range of domestic product line-up to celebrate super performance by segment best and industry benchmark creator products.

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