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Hyundai Inaugurates Global Quality & Training Center in India

No. 26528 04 201716 hit

• India Quality Center (INQC) is one of the 5 Hyundai Quality Centers Worldwide
• Strengthens Hyundai’s commitment to the Indian market
• Center focuses on finest quality for ‘Zero Defect’ vehicles
• Inaugurates 6th Training Centre for Skill Development and Unmatched Service Experience

New Delhi, April 28, 2017: Hyundai Motor India Ltd (HMIL), the country’s second largest car manufacturer and the largest passenger car exporter, today announced the inauguration of its Global Quality and Training Center in India, Faridabad (Haryana). India Quality Center (INQC) is one of the 5 Hyundai Quality Centers Worldwide.
Speaking at the inauguration of INQC facility, Mr. Y K Koo, MD and CEO, HMIL said, “We are glad to inaugurate the Global Quality & Training Center in India. Hyundai is a customer centric company and focuses on customer delight through quality products and services. With the opening of India Quality Center (INQC), Hyundai Motor further aims to reinforce its commitment to unmatched quality with focus on ‘Zero Defect’ vehicles. In our constant endeavor to become the Lifetime partner for our customers, we will continue to focus on delivering top level of vehicle safety and bring innovative mobility solutions based on human-centric, eco-friendly technologies and services.”
INQC is established to improve the product quality by deeply understanding needs of the customers. The center primarily focuses on ‘Top Level Safety Quality’ through proactive communicating and understanding the customer feedbacks to eliminate potential risks. The center will also significantly monitor aspects including vehicle durability, unexpected safety issues, system and vehicles bench marking.
The new INQC brings in equipments at par with world-class diagnostic R&D tools for examination of Vehicle Communication and Complete Engine Diagnosis. The center also studies new cars from their pilot stage till its launch in the market. The pilot stage cars, at each development stage are checked for both, Static & Dynamic tests to ensure high quality products.
Hyundai is Life time partner of its customers and has strong focus on customer satisfaction through unmatched service experience with over 1,250 Service points. The new facility at INQC also has the World-class Training Center along with first of its own Body & Paint Training Center. The new Service Training Center will ensure overall skill development of entire service profile of dealership manpower to provide unmatched customer Service experience while the Body & Paint Training Center will ensure the best quality finish of the car.
Hyundai has 6 Training centers across India and plans to train more than 15,000 dealer manpower in Calendar Year 2017 and additionally plans to inaugurate two new Training centers at Guwahati and Ahmedabad by end of the year. Furthermore, to support the Skill India initiative Hyundai Motor India has already started tie-ups with minimum 1 ITI in every state and is associating with Polytechnic colleges across India for employment generation thus contributing to the automobile sector for skilled manpower.
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Photo caption: Mr. Y.K Koo, MD & CEO, Hyundai Motor India Ltd. and Mr. Rakesh Srivastava, Director Sales & Marketing, Hyundai Motor India Ltd. handing over keys to the team of India Quality & Training Center

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Hyundai Announces Global Launch of the ‘All New Xcent’

No. 26420 04 201746 hit

1. All New Xcent boasts of Evolved sedan image with Premium & Hi-Tech appeal
2. Powered with New, Bigger, Powerful & Efficient 1.2L Diesel Engine along with proven 1.2L Petrol Engine
3. All New Xcent symbolizes Evolved –‘The Stylish Family Sedan’ for Young and Modern Family
4. Made in India, Made for the World - Over 2.5 Lakh Happy Customers Worldwide

New Delhi, April 20, 2017: Hyundai Motor India Ltd. (HMIL), the country’s second largest car manufacturer and the largest passenger car exporter launched the All New Xcent for India and Global markets. Embraced with new stylish look, the All New Xcent boasts an attractive proposition of new design with an array of advanced Hi-Tech features for evolving young Indian customers.

Speaking at the Global launch, Mr. Y K Koo, MD & CEO, Hyundai Motor India Limited said, “We are very glad to announce the global launch of the All New Xcent for Indian and Global customers. The fast changing trends and rising customer aspirations has always been the key driving force at Hyundai. Considering the evolving market dynamics and customer voice, we keep enhancing our products for customer delight. The All New Xcent symbolizes The Stylish Family Sedan for young and Modern Indian Family. With over 2.5 Lakh cars sold in Domestic and International markets since 2014, we are confident that the All New Xcent will create a new benchmark in its segment offering best Hyundai Experience."

The All New Xcent is designed on 5 Key pillars - Sporty & Evolved Styling, Superior Performance, Advanced & Hi-Tech Imagery, High on Safety & Convenience and Product Confidence.

Sporty and Evolved Styling

The Made in India All New Xcent boasts of Quality, Comfort, Style and Premium look. The exterior projects Progressive design while interiors echo generous flair of Space & Comfort with Premium and Hi-Tech appeal. In the front, All New Xcent features new Hyundai’s signature Cascade Design grille with horizontal chrome slats for bold and wider stance with premium appeal. The new front bumper design with LED DRLs (Daytime Running Lamps) along with Fog lamps offers futuristic styling while the swept back headlamps compliments the front with sporty styling.

The rear of All New Xcent offers a completely refreshed and dynamic look. The All New Xcent comes with new premium two piece wrap around tail lamps, Dual Tone bumper along with aesthetically incorporated sleek reflectors, stylish Shark Fin Antenna, Pull type Chrome door handles and aerodynamically designed ORVM's with turn indicators lending premium and sporty appeal to the car.
Key Design Features (Front/Side/Rear)

1. Cascade Design Grille with horizontal chrome slats – Bold New Design Identity
2. LED DRLs (New)
3. Fog lamps
4. Premium Two Piece Wraparound Tail lamp (New)
5. Wheel Air Curtains for better aerodynamic stability (First-in-Segment)
6. Dual Tone Rear Bumper with reflectors for Bold & Sporty Appeal
7. Shark Fin Antena (First-in-Segment)
8. 2 Tone Sporty Diamond Cut Alloys
9. Sleek Waistline Molding
10. Chrome Rear Garnish

 Superior Performance

Engine

Power

Torque

Fuel Efficiency (ARAI figures)

1.2L Kappa Dual

VTVT Petrol

83 ps @ 6,000 rpm

11.6 kgm @ 4,000 rpm

20.14 Kmpl (MT) and
17.36 Kmpl (AT)

1.2L U2 CRDi

Diesel

75 ps @4,000 rpm

19.4 kgm @ 1,750 ~

2,250 rpm

25.4 KMPL (MT)

The superior driving performance and dynamics makes the All New Xcent a driver's delight. It offers choice of efficient and advanced powertrains. The proven 1.2L Kappa Dual VTVT Petrol generates 83 PS power @ 6,000 RPM and 11.6 KGM torque @ 4,000 RPM delivers improved fuel efficiency. The New 1.2L U2 Diesel engine is now bigger and more powerful and generates 75 PS power @ 4,000 RPM with 19.4 KGM of torque @ 1,750 ~ 2,250 RPM delivering improved mileage. Moreover, measures like Alternator Management System help improve fuel efficiency while the First-in Segment Wheel Air Curtains have been added to ensure minimised air turbulence around the wheel area resulting lower Cd (Coefficient of Drag), low NVH, increased fuel efficiency and stability of the car at high speed.

Advanced & Hi-Tech imagery

The Modern and Ergonomically designed driver space in All New Xcent is high on comfort offering advanced technology features. The contemporary interior design integrates premium materials with high quality fit and finish. All New Xcent offers the First-in-Segment 7.0 touch screen infotainment system with smartphone connectivity -Apple CarPlay, Android Auto and Mirror Link thus guarantee seamless connectivity together with Smartphone navigation interface and dedicated Voice recognition button on steering wheel for Advanced Hi-tech appeal and safe driving experience.

Key Features:

1. 7.0 Touch Screen Audio Video System with smart phone connectivity (Apple Car play, Android
Auto, Mirror Link, Smartphone Navigation)
1. Voice Recognition and Navigation Support for more convenient and safe driving experience
2. Radio with DRM Compatibility
3. Smart Phone Holder with charging port
4. Steering mounted Controls
5. Rear Power Outlet
6. Battery Saver
7. Gear Shift Indicator for better fuel efficiency

High on Safety & Convenience

With Hyundai Safety comes first. All New Xcent offers advanced safety with Reinforced Body Structure and features like Dual Airbags (Standard), Anti-lock Braking System (ABS), Central Door Lock, Impact sensing Auto Door unlock, Rear Defogger, Reverse Parking Sensors and Rear Parking Camera with display on large 7.0 Touch Screen. The Fully Automatic Temperature Control along with Rear AC vents further adds to customers’ convenience.

Key features:

1. Dual Airbags (Standard)
2. ABS
3. Fully Automatic Temperature Control (FATC)
4. Rear AC vent
5. Rear Defogger
6. Cooled Glove Box
7. Driver Seat Height Adjustment
8. Tilt Steering
9. Smart key with push button start
10. Rear Parking Camera and sensors
11. Spacious Boot - 407 Litres
12. Rear seat Armrest with cup holder
13. Leather wrapped Steering Wheel
14. Bright and Spacious interiors with new seat upholstery

Product Confidence

2 years unlimited Kilometers warranty for complete peace of mind of customers with lowest
maintenance cost in the segment.

Variants and colors

The All New Xcent will be available in 5 variants each in petrol and diesel powertrains with
5 exciting colors.

Prices- Ex showroom Delhi

 

E

E

E+

S

SX

SX(O)

S AT

Petrol Rs.

 538,381

 593,265

 629,254           

 673,765

 751,772

 709,916

Diesel Rs.

 628,281           

 683,165           

 719,154

 763,667

 841,670

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Photo caption: (L-R): Mr. YK Koo, MD & CEO- HMIL, Mr. Rakesh Srivastava, Director- Sales & Marketing, HMIL and Mr. SJ Ha, Director- Sales & Marketing, HMIL, at the launch of ALL NEW XCENT at New Delhi.

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Hyundai Motor India announces Top Management elevation

No. 26312 04 201758 hit

Chennai 12 April 2017: Hyundai Motor India Ltd (HMIL), the country’s second largest car manufacturer and the largest passenger car exporter announced today the following elevations in its senior leadership team.

Mr. Rakesh Srivastava, Senior Vice President – Sales & Marketing has been elevated as Director-Sales & Marketing division, while Mr. Ganesh Mani S, Vice President-Production division has been promoted as Senior Vice President - Production. Mr. Vikas Jain, Senior General Manager – Sales division has been elevated as Assistant Vice President – Sales. The promotions are effective April 1, 2017.

Congratulating the promotees, Mr. Y. K. Koo, CEO & Managing Director, HMIL exhorted them to intensify their excellent work by providing leadership to their teams to work towards HMIL’s long term vision of achieving market leadership, being the most beloved & trusted brand, providing a modern premium brand and in due process HMIL evolving as a great place to work.
 

Hyundai’s Innovative ‘Comebackpedia’ Tops Meme Marketing

No. 26211 04 201760 hit

• First-of-its-kind innovative content and meme marketing
• Collaborated with popular humor artists
• Over 6.7 Mn views across Social Media
• Over 10,400 Memes in less than 30 Days

New Delhi, April 11, 2017: Hyundai Motor India Ltd, (HMIL) the country’s car exporter and second largest passenger car manufacturer, received an overwhelming response for its first-of-its-kind innovative digital campaign ‘Comebackpedia’ on the newly launched 2017 Grand i10. The campaign garnered over 6.7 million views across social media. Based on Humour, around 10,400 interesting Memes were generated by users and shared on Social Networking sites.
Commenting on the successful campaign, Mr. Puneet Anand, Sr.General Manager and Group Head – Marketing, HMIL said, “We believe Hero Content always makes the brand distinctive and engages the user effectively. We took humour as the campaign driver by engaging the popular Humour Artists to do the Meme sourcing with fun elements. We are glad that Comebackpedia has received huge popularity and appreciation from our Customers, social media fans and Critics.”
“Comebackpedia” campaign is the first of its kind done by an Auto Brand has utilized Meme marketing to capitalize on the huge popularity of these humor artists amongst the youth with the New 2017 Grand i10. “Comebackpedia”, is a unique encyclopedia of comeback memes with branded video content of popular humor artists like Cyrus Broacha, Vir Das, Mallika Dua, Amit Tandon, Vipul Goyal, Kaneez Surka and Rahul Dua.
The campaign was designed to invite fans to log on to www.itswowsome.com and create a MEME using the expressions of their favorite humor artists, by simply adding an interesting reaction to a comeback and share with their friends. The most unique MEMEs featured in the video series created by the artists and participants also got a chance to win #Wowsome merchandise.
Campaign related Video content was released in 3 phases. 1st phase - humorous videos of the artists inviting fans to create comeback memes and engage with the brand. 2nd phase - ‘The Comebackpedia Show’, was released which featured winning memes and Artist’s hilarious versions of Come backs in a 2 episode show. The 3rd phase included a dramatic, upbeat and humorous video which concluded the entire campaign with brand integration highlighting ‘The Drive with Besties’ when one buys a new car.

Hyundai India Platforms
YouTube : Views : 55 Mn+, Subscribers : 22 K+
Facebook : 8.2 Mn+ Fans
Twitter : 321 K+ Followers
Instagram : 176 K+ Followers
Watch the interesting “Comebackpedia” videos on YouTube links below:
Video 1: https://www.youtube.com/watch?v=jfh09Hx254g
Video 2: https://www.youtube.com/watch?v=s8BghJbOK8Y
Video 3: https://www.youtube.com/watch?v=xYX1DSDmVRQ
Video 4: https://www.youtube.com/watch?v=V05_j-a59J8
Video 5: https://www.youtube.com/watch?v=gyYjfxbs6XM

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Hyundai Introduces ‘The New 2017 Elite i20’

No. 26106 04 201788 hit

• Super Performer Brand with over 300,000 Happy Customers Globally
• First-in-segment 7.0 Touchscreen Audio Video Navigation with Smartphone connectivity (Apple CarPlay, AndroidAuto and Mirror Link)
• First in segment Dual Tone exteriors with Black and Orange colour interiors to add to the sporty styling
• Best in segment 6-Airbags for a Superior Safe driving experience

New Delhi, April 6, 2017 – Hyundai Motor India Ltd (HMIL), the country’s second largest car manufacturer and largest passenger car exporter today introduced The New 2017 Elite i20 with features encompassing Safety, Style and Infotainment. The New 2017 Elite i20 equipped with 6-Airbags making it the only car in its segment with front dual, side and curtain airbags.
The New 2017 Elite i20 comes with first-in-segment Dual Tone exteriors options in Red Passion Body Colour with Phantom Black Roof and Polar White Body Color with Phantom Black Roof, that adds to the style quotient of the car, while its Black Interiors with Orange Insets lends a sporty look and feel inside the cabin. Adding to the Modern Premium look, The New 2017 Elite i20 has first-in-segment 7.0 touchscreen Audio Video Navigation with smartphone connectivity supporting Apple CarPlay, Android Auto and Mirror Link features for the technology savvy customers.
Commenting on The New Elite i20, Mr. Y K Koo, Managing Director and CEO, Hyundai Motor India Ltd. said, “The Elite i20 has been a runaway global success, selling over 300,000 units since its launch in 2014. The New 2017 Elite i20, with more First-in-Segment features will further enhance the brand’s appeal offering Premium Safety, Performance and Exceptional Driving Experience to the customers.”
The New 2017 Elite i20 is a customer delight with powerful engine options of 1.4 U2 CRDi Diesel (90 PS/4,000 RPM and 22.4 KGM /1,500-2,750 RPM) that comes with 6-Speed Manual Transmission, 1.2 Kappa Dual VTVT Petrol (83 PS/6,000 RPM and 11.7 KGM /4,000RPM) 5-Speed Manual Transmission and 1.4 Dual VTVT Petrol (100 PS/6,000RPM and 13.5 KGM/ 4,000 RPM) that comes in 4-Speed Automatic Transmission. Some of the convenience features include Smart Entry, Rear AC Vents, R16 Diamond Cut Alloys and safety features like ABS, Rear Defogger and Fog Lamps, that enhance the overall appeal of the car.
The New 2017 Elite i20 is available in 5 exterior colour options including all new Marina Blue and 2 additional options in Dual Tone.
The Super Performer Elite i20 brand has won 27 awards since its launch in 2014 including the prestigious ‘Indian Car of the Year’ (ICOTY) award in 2015 and JD Power APEAL Award for Performance and Design.

*Ex-Showroom Price - Delhi


Variant


ERA
(Rs.)


Magna Executive
(Rs.)


Sportz
(Rs.)


Asta
(Rs.)


Asta (O)
(Rs.)


Asta Dual Tone
(Rs.)


1.2 L Petrol


5,36,624


5,99,990


6,47,209


7,00,623


7,83,065


7,25,624


1.4 L DSL


6,66,629


7,22,198


7,69,197


8,26,464


9,07,235


8,51,465


1.4 L
Petrol AT


-


9,09,064


-


-


-


-

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