Unveiling Hyundai's IONIQ Talks Video Series
5 minute read
Are you ready to rev up your excitement? Because we’re about to power your world with our all-new series called IONIQ Talks.
IONIQ Talks is a turbocharged showcase of everything you’ve ever wanted to know about EVs. Whether you're a potential EV buyer or a curious novice, IONIQ Talks has something for you. So, buckle up and prepare to dive into the thrilling world of IONIQ Talks, where we unleash the full potential of electric mobility.
What’s under the hood of IONIQ Talks?
IONIQ Talks is a lineup of six electrifying videos, all readily available on YouTube.
This series of videos was devised to address the main concerns of those who are curious or new to EV ownership have about EVs. Each episode answers a different question, and we cover light but fundamental topics from battery and charging issues to how to care for EV batteries, and how to drive in a fun and economical way.
We've also revved things up by partnering with renowned, Europe-based influencers who really know their way around EVs. And we’ve enlisted the first-hand experiences of our very own IONIQ customers who have already embraced the EV revolution.
Episode 1 and 2: Exploring EV benefits and addressing concerns
Our very first IONIQ Talks episode is filmed amidst the stunning landscapes of Norway with charismatic British influencer Jonny Smith, who takes the wheel to dissect the enigmatic "Distance to Empty" or DTE – a crucial element for any electric vehicle owner. With over 600,000 subscribers, Jonny Smith is renowned for hosting YouTube's The Late Brake Show, one of the most entertaining motoring video programs out there.
To add an extra spark to the episode, Jonny showcases his expertise piloting two identical IONIQ 6s while highlighting how different driving routes, styles, and even weather conditions can drastically influence our EV’s range – all with his trademark blend of wit and mastery.
As we shift gear into episode two, we're still in the stunning landscapes of Norway, where the IONIQ 5 and 6 shine in wintry conditions. This episode looks at the ways in which our IONIQ cars cope with the cold using things like heat pumps and battery conditioning.
To shake things up, cold weather endurance runner and influencer Göran Winblad joins automotive influencer Paul Wallace to showcase how the IONIQ 5 and 6 are your ultimate allies in conquering even the most extreme weather conditions. Göran embarks on an epic long-distance mountain run, after learning the IONIQ’s cold weather capability from auto expert Paul.
And, what happens when the weather decides to throw in some horrendous challenges during the shoot? Well, as they say - it's these unexpected twists that give this episode that extra dose of spice and authenticity.
Episode 3 and 4 : Hyundai IONIQ owners offer practical tips for taking care of batteries and charging in episode 3
In episode 3, our electrifying journey takes us to the heart of Germany. Here, passionate IONIQ owners and those intrigued by the electric revolution come together to delve into the intricacies of EV ownership, with a special focus on battery care.
This episode highlights how IONIQ owners have embraced the electric experience. These owners share many practical tips like making sure to keep the battery level between 30-90% and the importance of parking in the shade whenever possible. By the end of the day, it's clear that even the most EV-curious individuals have been won over.
Meanwhile, in Episode 4, our crew keeps the action in in Germany. But this time, we shift focus to one of our many (and ever-expanding) ultra-fast charging stations. Here, the IONIQ 5 and 6 take center stage, demonstrating their remarkable ability to recharge IONIQ 6 in a mere 15 minutes and travel 351km with this much charge thanks to the state-of-the-art ultra-fast chargers.
The episode not only showcases the sheer convenience and practicality of electric vehicle charging but also sparks curiosity about the productive tasks that can be accomplished during this swift 15-minute charging window.
* 351 km of range added is referring to the Hyundai IONIQ 6 77.4 kWh with 18" alloy wheels and 2WD.
Episode 5 and 6: Star drivers share their secrets to joyful – yet efficient – electric driving
We head back to the breathtaking landscapes of Norway for the last two episodes. In Episode 5, we have the honor of hosting Kevin Booker, who holds the Guinness World Record going as far as possible with little energy as possible.
Known as a 'hypermiler,' Kevin is a true connoisseur in squeezing every last drop of energy; maximizing driving distance on a single tank of fuel, or charge. In this captivating episode, Kevin takes YouTube presenter and influencer Imogen Bhogal under his wing, revealing his secrets for maximizing distance and maintaining your driving style. He does this while giving useful tips for increasing the IONIQ 6's efficiency, including making the most of IONIQ 6’s “Smart Regenerative Braking System”.
Episode 6 is where we really have the most fun. In this joyride of an episode, we hand the wheel to none other than the remarkable Jamie Chadwick, three-time champion of the exhilarating female open-wheeler W Series.
Jamie unleashes her driving prowess on the stunning, winding roads of Norway, and shows Natalie Pinkham – the Sky Sports F1 presenter and an influencer – what fun can be had driving the IONIQ 5 and 6 together with the cars' instant electric torque, lightning-fast acceleration, and a nimble low center of gravity.
Even Jamie who is accustomed to testing the world's fastest cars as a Williams Formula One development driver – was genuinely impressed! They drive together, set up IONIQ's personalization mode, experience the activated EV sound, and continue to enjoy their drive. By the end of the film, it's no surprise that both Jamie and Natalie are eager to have another go.
So, strap in and get ready to dive into the world of electric vehicles like never before. IONIQ Talks is your electrifying ticket to the future of mobility, and we can't wait to share it with you.
Follow @hyundai on Instagram and let's electrify your drive and your life – together! Stay tuned for an electrifying ride that'll leave you charged up and ready to hit the road in style.