Leading the charge to keep things moving.

London, one of the world’s most iconic sights is shining bright once again – temporarily dressed up as a 135 metre-high letter Q – to celebrate the launch of IONIQ as our new electric vehicle line-up. Dedicated entirely to electric vehicles, the new IONIQ brand has been created for conscious consumers who want to be in charge of a brighter, more sustainable future.

Humanity at the heart of electrified innovation.

Hyundai’s innovative legacy now leads to the rebirth of the name IONIQ as a brand for our dedicated electrified line-up. It is a reflection of Hyundai’s overall vision: Progress for Humanity – reflecting our fundamental pursuit to make every moment as rewarding and worthwhile as it can be. IONIQ embodies our vision of smart mobility. We pursue progress for electrified, connected living and a promise to provide an advanced connected life, for everyone.

The new IONIQ brand.

dedicated entirely to electric vehicles, the new IONIQ brand has been designed for conscious consumers that want to be in charge of a brighter, more sustainable future .

I'm in charge.

With IONIQ, you have the power to make informed decisions about your way of life – without ignoring the impact on the world. It’s a chance to take responsibility, do the right thing and to not just drive an electric car, but to live electric.

The inspiration.

The word IONIQ is a fusion of two words – ion and unique. An ion has low mass and high mobility; electricity transforms into energy and power when two positively charged ions flow.

The Hyundai IONIQ.

In 2016, Hyundai released the IONIQ, the world’s first car with three electrified powertrains, Hybrid, plug-in Hybrid and pure electric, offering consumers the option to choose an eco-friendly vehicle that fits their needs.

Three new dedicated electric vehicles.

Over the next three years, Hyundai will introduce the IONIQ 5, 6, and 7, covering a diverse range of body-types to suit your lifestyle.

Coming soon...

With a progressive CUV body type and a re-imagined "smart living room" interior, The IONIQ 5 will be the first model to be revealed. Subscribe to our newsletter for exclusive updates and offers.

Can't wait for the future?

Find out how Hyundai is driving electric mobility forward. Today.