Release

Hyundai Motor America Reports August Sales Includes Corrected Cy2011 Column

2011.09.01 00:00:00 No. 1029

HYUNDAI MOTOR AMERICA REPORTS

 AUGUST SALES

(Includes corrected CY/2011 column)

 

  • Accent, Elantra and Sonata continue their torrid pace
  • Santa Fe and Tucson CUVs up significantly
  • 35 percent of vehicles sold in August achieve 40 MPG

 

COSTA MESA, Calif., September 1, 2011 – Hyundai Motor America today announced sales of 58,505 vehicles in August, a nine percent total sales increase compared with the same period a year ago, and a 21 percent retail sales increase over last August.

 Year to date, Hyundai sales are up 21 percent versus 2010 in total, and up 34 percent at retail.  Sales to fleet accounts represent 11 percent of the total sales year-to-date and just 10 percent for the month of August.  Thirty-five percent of Hyundai vehicles sold in August achieved 40 MPG fuel economy ratings.

“Demand for Hyundai products remained strong in August despite severe fluctuations in financial markets and the resulting impact on short-term consumer confidence,” said Dave Zuchowski, Hyundai Motor America’s executive vice president of national sales. “We’re still seeing consumer demand increasing, with Hyundai consideration rates now at an all-time high.  This should drive continued sales momentum for Hyundai through the rest of the year, even if the industry struggles a bit.”

The all-new Accent, in its second full month on sale, saw sales soar 38 percent.  In July, it was the best-selling sub-compact in the market. Santa Fe and Tucson saw sales increases of 55 and 24 percent, respectively, as availability issues eased.  Genesis continued its growth trajectory in August with its 26th consecutive month of year-over-year sales increases, and a sales lift of 13 percent over last August.  And Equus, the highest-ranking premium luxury car in the 2011 J.D. Power and Associates APEAL study, delivered another strong month and is pacing well ahead of its first full-year sales target.

                   

 

CARLINE

AUG/2011

AUG/2010

CY/2011

CY/2010

ACCENT

5,289

3,844

36,245

34,882

SONATA

20,682

21,399

156,580

128,484

ELANTRA

15,054

15,181

133,536

90,960

SANTA FE

8,828

5,687

51,768

57,110

AZERA

89

341

1,328

2,140

TUCSON

4,156

3,343

31,172

26,730

VERACRUZ

857

919

6,019

5,096

GENESIS

3,253

2,889

22,224

18,089

EQUUS

297

0

1,991

0

TOTAL

58,505

53,603

440,863

363,491

 

 

 

Sales-Weighted Fuel Economy (mpg)

August

2011 CYTD

Car

37.2

36.6

Truck

28.6

28.7

Hyundai Brand

36.2

35.8

 

 

 

August

2011 CYTD

40-MPG Sales

20,600

138,568

Mix of Total Sales

35%

31%

 

Hyundai continues its unique approach to fuel efficiency data transparency, achieving a corporate average fuel economy level of 36.2 MPG in August, and 35.8 MPG for the year-to-date, while selling an industry-leading 20,600 vehicles (Elantra sedan, Sonata Hybrid, and 2012 Accent) with 40 MPG fuel economy ratings.

"It’s no coincidence that our 40 MPG cars are among the hottest cars in the industry, with Accent and Elantra both running single-digit days-supply levels,” said John Krafcik, Hyundai Motor America’s president and CEO.  “With Veloster, our fourth car with a standard 40 MPG fuel economy rating beginning sales in September, we’ll take this recipe into the sporty coupe segment, where we expect a similarly warm reception from American car-buyers.”

 

HYUNDAI MOTOR AMERICA

Hyundai Motor America, headquartered in Costa Mesa, Calif., is a subsidiary of Hyundai Motor Co. of Korea. Hyundai vehicles are distributed throughout the United States by Hyundai Motor America and are sold and serviced through more than 800 dealerships nationwide. All Hyundai vehicles sold in the U.S. are covered by the Hyundai Assurance program, which includes the 5-year/60,000-mile fully transferable new vehicle warranty, Hyundai’s 10-year/100,000-mile power train warranty, 5-years of complimentary Roadside Assistance and the Hyundai Trade-in Value Guarantee. 

 

For more details on Hyundai Assurance, please visit www.HyundaiAssurance.com

 

Journalists are invited to visit our news media website:  www.hyundainews.com

Related News

Quick Menu
Page sharing
notice close