Product Launch

2009.07.08 No. 601

HYUNDAI MOTOR COMPANY (HMC)
Corporate Disclosure to Korea Exchange

Disclosure Date      : July 8, 2009
Disclosure Title     : Business and Management Plan

* The below information may be subject to change in the future.

1. Plan : New Product Launch ? Avante LPi Hybrid

2. Features :
- 1.6 Gamma LPi Engine (17.8km/L)
- Continuously Variable Transmission(CVT)
- Economy Driving Guidance, Hill-start Assist Control(HAC)

3. Investment Estimate :
   - Development Cost : Total KRW 250.8 billion
   - Development Period : 3 years and 7 months

4. Sales Volume Target :
   - 2009 : Korea 7,500 units
   - 2010 : Korea 15,000 units

5. Date of Disclosure Decision : July 8, 2009

6. Others :
- The ‘Sales Volume Target’ in #4 above may be subject to change depending on business and market conditions.
- The Decision Date in #5 above is the date of press release.
- For more information, please refer to the Hyundai Motor Company homepage at http://worldwide.hyundai.com