Since 2015, Hyundai has been organizing the H-Social Creator, an innovation program developed to help college students resolve social issues related to the environment, traffic safety, and culture and art. The program caters to undergraduate students (annually, 30 persons; cumulatively, 110 persons) interested in CSR and social issues, and supports development of CSV ideas that lead to social innovation, through a basic workshop, design camp, and employee mentoring. It duration of the program is six months, starting in June each year, and since 2017, the program has been organized with ‘H-Ombudsman’. The focus for 2018 was on strengthening the feasibility of ideas and on solving various social issues by applying the Hackathon method during the design camp. We also created a promotional video in the form of a short drama titled, ‘Youth, and the Beginning’, and distributed it through diverse social media channels. We have discovered six CSV ideas every year (cumulative 24) by encouraging participation among young social innovators with original ideas. We will continue to support their growth and share our thoughts about creating a positive social impact.