- Hyundai launches its World-Cup public campaign by delivering 1 million Dream Balls to Africa
On the eighth of this month, Hyundai held the ceremony for the First Dream Ball at the 2010 UN Sports for Peace Gala that took place at Constitution Hill in Johannesburg, South Africa. The day’s event was attended by UN Secretary-General Ban Ki-mun; South African President Jacob Zuma; Graca Machel, wife of former South African president Nelson Mandela; Cho Jung-yeon, president of the Korean Soccer Association; Song Yeong-shi, vicechair on the 2022 World Cup Hosting Committee; Yang Seung-seok, CEO of HMC, and others. Yang personally handed the ?rst Dream Ball to Ban.
The one million Dream Balls donated to UN will be distributed for free throughout the African Continent through various NGOs from the end of June until the end of December, 2010. The balls will be donated, bearing the names of donors who participated in the fifaworldcup.hyundai. com micro-website campaign as part of their purchase of new vehicles from Hyundai.