HYUNDAI SONATA HYBRID TOPS SEGMENT IN
AUTOPACIFIC VEHICLE SATISFACTION AWARDS
Hyundai Takes Fifth Place in Popular Brand Rankings
COSTA MESA, Calif., May 24, 2012 – The Hyundai Sonata Hybrid topped the Hybrid Car/EV category in the 2012 AutoPacific Vehicle Satisfaction Awards (VSA). AutoPacific’s VSA survey measures how satisfied an owner is with his/her new car or light truck. This study by the Southern California-based automotive research firm summarizes the results of more than 75,000 surveys completed by owners of new cars and light trucks in the United States in the first quarter of 2012. Additionally, Hyundai finished fifth overall in the Popular Brand rankings.
“Owners have made the Sonata a star in AutoPacific’s Vehicle Satisfaction Awards. In fact, when the all-new Sonata first launched in 2010, owners gave it the highest Vehicle Satisfaction Score we have ever recorded,” notes Daniel Hall, Vice President of AutoPacific. “The Sonata Hybrid appears to be carrying on the tradition.”
The 2012 Vehicle Satisfaction Awards are based on scores developed using results from AutoPacific’s national New Vehicle Satisfaction Survey. Respondents to this survey are owners of new 2012 model year cars and trucks purchased from September through December 2011. Respondents rate 48 attributes for importance in the purchase decision and satisfaction after purchase.
“Having our models recognized in AutoPacific’s 2012 Vehicle Satisfaction Awards is a testament to the hard work and dedication that goes into all the vehicles in the Hyundai lineup,” said Scott Margason, director, Product Planning, Hyundai Motor America. “At Hyundai, we strive to exceed customer expectations in safety, quality, value and performance, and look forward to continuing to develop more award winning vehicles as we bring the 2013 Santa Fe to market this year.”
The Sonata Hybrid features Hyundai’s Hybrid Blue Drive system with a powertrain entirely developed in-house. The Sonata Hybrid can be driven in zero emissions, fully electric drive mode at speeds up to 72 miles per hour or in blended gas-electric mode at any speed. The Hybrid Sonata also features a lithium polymer battery pack, making Hyundai the first automaker in the world to incorporate this remarkably efficient battery technology into production vehicles. All Sonata Hybrids are covered by Hyundai’s Lifetime Hybrid Battery Replacement Guarantee. To view the complete 2012 VSA results, visit: http://www.autopacific.com.
HYUNDAI MOTOR AMERICA
Hyundai Motor America, headquartered in Costa Mesa, Calif., is a subsidiary of Hyundai Motor
Co. of Korea. Hyundai vehicles are distributed throughout the United States by Hyundai Motor
America and are sold and serviced through more than 800 dealerships nationwide. All Hyundai
vehicles sold in the U.S. are covered by the Hyundai Assurance program, which includes the 5-
year/60,000-mile fully transferable new vehicle warranty, Hyundai’s 10-year/100,000-mile
powertrain warranty, and five years of complimentary Roadside Assistance.
For more details on Hyundai Assurance, please visit www.HyundaiAssurance.com
Journalists are invited to visit our news media web site: www.hyundainews.com