Photo Caption: (From left) Campbell Jamieson, ICC General Manager - Commercial / Chul Hwan Kim, HMCA Director
On A Good Wicket International Cricket Council takes delivery of Hyundai vehicle fleet
• ICC take possession of 102 vehicle Hyundai fleet for Cricket World Cup 2015
• Hyundai Motor Company and International Cricket Council partnership enters fifth year
14th February, 2015 – Hyundai Motor Company, the world’s fastest-growing automaker by brand, has handed over the keys to an extensive fleet of its top selling models to the International Cricket Council (ICC), the global governing body for the sport. This marks the latest stage of an ongoing highly successful partnership between the two high profile organisations.
The ICC received delivery of a fleet of 102 Hyundai vehicles featuring the ix35 Australia’s number one Small SUV, award winning all-new Santa Fe, top-selling people mover, the iMax and soon-to-be-released all-new Sonata. The multipurpose fleet will be used for transporting VIP visitors, ICC Executives, Officials and teams including coaching staff and players throughout the World Cup event which will run from 14th February – 29th March 2014.
At an official handover ceremony held on 14th February at the world renown home of Australian cricket, the Melbourne Cricket Ground, Campbell Jamieson, ICC General Manager-Commercial, accepted the vehicle keys and said “We are absolutely delighted that Hyundai is supporting the ICC Cricket World Cup in Australia. The ICC is proud to partner with a global automotive leader and we look forward to using the fleet throughout the tournament period”
The Hyundai fleet offers a collection of versatile vehicles able to provide travelers exceptional comfort and safety for transfers to and from matches and official engagements. An array of premium features and design elements ensure drivers and passengers are able to fully enjoy state-of-the-art technology, superior levels of comfort, and stylish interior and exterior design.
“Australian’s love their cricket, and they love their cars and that’s one of the reasons Hyundai are proud to be the official vehicle sponsor of the ICC Cricket World Cup 2015,” said John Elsworth COO Hyundai Motor Company Australia. “As the official car partner we are delighted to hand over our premium range of cars knowing the stylish design, refined levels of comfort and cutting-edge technology will be appreciated by all those who drive or ride in our vehicles.”
In 2011 Hyundai signed a five-year deal with the ICC to become the organisation’s first official car sponsor. The agreement covers the ICC World Twenty20, the ICC Champions Trophy, and the ICC Cricket World Cup. The partnership is part of Hyundai’s efforts to expand its global sports marketing activities and boost its brand image worldwide which currently includes a variety of other sports, including football, golf, and WRC across a number of key global markets.
For further information on ICC Cricket World Cup visit : http://www.icc-cricket.com/cricket-world-cup
For more information on Hyundai Motor Company Australia and their current sponsorship activities visit : www.hyundai.com.au
For further information:
Bill Thomas, General Manager Public Relations
t: 02 8873 6184 m: 0412 767 280 e: email@example.com
Guido Schenken, Public Relations Manager
t: 02 8873 6018 m: 0400 323 805 e: firstname.lastname@example.org
Hayley O’Grady, Public Relations Specialist
t: 02 8873 6068 m: 0420 894 664 e: Hayley_OGrady@hyundai.com.au
Hyundai Motor Company Australia Pty Ltd (HMCA) was established on October 1st, 2003 as a wholly owned subsidiary of Hyundai Motor Company. The award-winning range of Hyundai vehicles continues to set segment and industry benchmarks in value, quality, and safety, with innovations such as Vehicle Stability Management, Electronic Stability Control, and Australia’s first five-year warranty with unlimited kilometres.
Hyundai vehicles are sold in 186 countries through some 5,300 dealerships and showrooms. For more information visit: www.hyundai.com.au
About Hyundai Motor
Established in 1967, Hyundai Motor Company is committed to becoming a lifetime partner in automobiles and beyond. The company leads the Hyundai Motor Group, an innovative business structure capable of circulating resources from molten iron to finished cars. Hyundai Motor has eight manufacturing bases and seven design & technical centers worldwide and in 2014 sold 4.96 million vehicles globally. With almost 100,000 employees worldwide, Hyundai Motor continues to enhance its product line-up with localized models and strives to strengthen its leadership in clean technology, starting with the world’s first mass-produced hydrogen-powered vehicle, ix35 Fuel Cell.