Tucson, a modern and compact SUV was revealed in 2004 redefining Hyundai's Fluidic Sculpture design with its second-generation model. Tucson won the Automobile Journalist Association of Canada award in the Best Crossover Vehicle category and won the Good Design Award in Japan on the year of its release. The fourth-generation Tucson, with Hyundai Motor's design philosophy, Sensuous Sportiness, was unveiled in September 2020 with an innovative and sporty look.
