Corporate Information Hyundai Motor Company Reports Strong Q3 2025 Performance: 4.8% Global Growth Driven by 37% Electrified Vehicle Surge
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Hyundai Motor Company Reports Strong Q3 2025 Performance: 4.8% Global Growth Driven by 37% Electrified Vehicle Surge
SEOUL, OCTOBER 30, 2025 – Hyundai Motor Company sold 1,035,718 retail units worldwide in Q3, a 4.8% increase compared to Q3 2024. Sales of electrified vehicles (BEV, HEV, PHEV, EREV, FCEV) surged 37% with robust regional execution led by North America's 13% expansion, demonstrating that Hyundai's flexible powertrain strategy is resonating with customers worldwide.
The Electrification Story: Meeting Customers Where They Are
Hyundai's flexible powertrain approach achieved electrified vehicle sales of 261,495 retail units, up 37% year-over-year. More significantly, electrified vehicles now represent 25% of total global retail sales—meaning more than one in four Hyundai vehicles sold globally is electrified, up from 19% just one year ago.
Global Electrified Performance:
"Our Q3 results demonstrate that Hyundai's comprehensive electrification strategy is delivering exceptional results across every powertrain technology," said José Muñoz, President and CEO of Hyundai Motor Company. "Electrified vehicles now represent more than one in four vehicles we sell worldwide, reinforcing that Hyundai is leading the transformation to sustainable mobility.”
The numbers reveal customer preferences varying dramatically by region. In Europe, nearly half of all sales are now electrified. In North America, customers are embracing both EVs and hybrids with equal enthusiasm. In Korea, fuel cell vehicles more than tripled as the company launched the Nexo. In emerging markets like Central and South America, hybrids are proving to be the gateway technology, nearly quadrupling year-over-year.
"This is about meeting customers wherever they are in their electrification journey," Muñoz continued. "A customer in Norway with excellent charging infrastructure has different needs than a customer in the American heartland or an emerging market in Asia. We're serving all our customers, and our results show they appreciate having real choices."
Regional Stories: Diverse Markets, Unified Strategy
NORTH AMERICA: Localization Strategy Pays Off
North America's performance shows that manufacturing localization delivers results. The region achieved 314,964 retail units in Q3, up 13.2%, but the electrified vehicle story is even more compelling: 94,786 electrified units (30.1% of regional sales), up 52.6% year-over-year.
Hyundai Motor Group Metaplant America in Georgia continues to ramp up IONIQ 5 and IONIQ 9 production. These are American-made electric vehicles that contributed to 34,244 EV sales, up 52.0%. Palisade Hybrids, Santa Fe Hybrids, and Tucson Hybrids drove 58,774 hybrid sales, up 51.5%.
North America now has the highest electrified growth rate of any major Hyundai region, with nearly one-third of all vehicles sold carrying an electrified powertrain. This validates the company's U.S. investment strategy: build locally, customize to local preferences, and grow with the market.
EUROPE: Leading the Electrified Transition
Europe continues its journey toward electrification leadership with 149,757 retail units in Q3, up 3.2%, but more significantly, 71,040 units (47.4% of regional sales) are now electrified, up 28.0 year-over-year.
Nearly half of every Hyundai sold in Europe is electrified. The INSTER, named 2025 World Electric Vehicle of the Year, is proving that affordable, practical EVs can succeed in Europe's competitive market. The IONIQ family continues winning customers from legacy European brands. And the 30,641 EV sales, up 60.1%, demonstrate that when you offer award-winning products at competitive prices, customers respond regardless of market conditions.
Europe's 47.4% electrified penetration rate is a preview of Hyundai's future globally, where the company targets 60% electrified sales (BEV, HEV, PHEV, EREV, FCEV) by 2030.
KOREA: Hydrogen's Home Market Breakthrough
Korea delivered180,558 retail units in Q3, up 6.3%, with an electrification journey uniquely Korean: 69,259 electrified units (38% of regional sales), up 29.%, including fuel cell vehicles.
The all-new NEXO is finding its market. Fuel cell sales of 3,723 units more than tripled (up 200%), demonstrating that with the right product and supporting infrastructure, hydrogen fuel cell technology can achieve mainstream adoption. Combined with strong hybrid performance (46,454 units, up 23%) and solid EV sales (19,082 units, up 30%), Korea shows that Hyundai's home market remains both an innovation laboratory and commercial success story.
MIDDLE EAST & AFRICA: Building Tomorrow's Foundation
HMMEA posted 80,856 retail units in Q3, up 4.3%, with electrified vehicles beginning their journey: 9,085 electrified units (11% of regional sales), up 41% year-over-year, led by hybrid sales of 8,565 units, up 39%.
This region is characterized by infrastructure development meeting customer readiness. Hybrid sales growing 41% demonstrates that as charging networks expand and customer awareness builds, electrification adoption accelerates. With the Hyundai Motor Manufacturing Middle East plant opening in Q4 2026 with 50,000 units of capacity producing both EVs and ICE vehicles, the region's electrification story is just beginning.
CENTRAL & SOUTH AMERICA: The Hybrid Gateway
HMCSA achieved 82,583 retail units in Q3, up 3.2%, including a remarkable transformation: electrified sales of 3,403 units (4.1% of regional sales) surged 228%, with hybrid sales of 3,289 units nearly quadrupling, up 293%.
Hyundai’s emerging market electrification playbook includes starting with hybrids that don't require extensive charging infrastructure, proving the technology works in local conditions, building customer confidence, and then expanding to full EVs as infrastructure develops. Central and South America's nearly fourfold hybrid growth demonstrates this strategy is working.
INDIA: The Electrification Launch Pad
Following its historic IPO, the largest listing in Indian stock exchange history, Hyundai Motor India Limited delivered 137,059 retail units in Q3 with an electrification story that's just beginning: 1,779 electrified (EV, HEV) units (1.3% of regional sales) grew 1370%, with EV sales of 1,750 units growing 14x (up 1346%) thanks to locally designed electric vehicles.
India represents Hyundai's long-term electrification opportunity. With the new Pune plant ramping up with 250,000 units of capacity and 26 launches planned by 2030, India's 1.3% electrified penetration today will look very different by decade's end. The 14-fold EV growth this quarter is just the beginning.
ASIA PACIFIC: Regional Acceptance Building
HMAP reported 45,178 retail units in Q3 with 11,361 electrified units (25% of regional sales), up 21%, led by hybrid sales of 10,473 units, up 46%.
Across diverse markets, including Australia and ASEAN countries, the pattern is consistent: hybrids are gaining rapid acceptance (up 46%), proving the technology's viability and building the foundation for broader electrification adoption as infrastructure expands.
CHINA: The Turnaround Takes Shape
China sold 42,910 retail units in Q3 as the company executes its comprehensive turnaround strategy.
The launch of the locally developed EO electric SUV marks the beginning of Hyundai's "In China, For China, To Global" strategy. The ambitious product pipeline continues in 2026 with a new C-segment sedan with 600km range, positioning Hyundai to compete effectively in the world's most competitive EV market.
"We're not doubling down on China—we're tripling down," Muñoz emphasized. "The EO launch represents our commitment to the Chinese market with vehicles designed in China, for China, by teams who understand what Chinese consumers truly want."
The Genesis luxury brand, approaching its 10th anniversary in November, continued strong momentum with strategic expansion. Genesis reached one million units of sales faster than any other luxury brand in history—a testament to its rapid acceptance as a legitimate premium competitor.
"Genesis achieved in ten years what took other luxury brands decades," Muñoz said. "Now we're taking Genesis to India, expanding in the U.S. and Europe, and competing in Le Mans. The next ten years will be even more remarkable."
The Technology Portfolio: Comprehensive Solutions
Hyundai's Q3 electrified performance reflects years of strategic technology development across every powertrain type:
Hybrids: The Volume Driver
With 158,629 retail units sold globally (up 32%), hybrids continue proving they're the accessible entry to electrification. The next-generation TMED-II hybrid system delivers 4.3% better fuel efficiency while enabling rear-wheel-drive luxury applications. By 2030, Hyundai will offer 18+ hybrid models covering every segment from entry-level to luxury, more than doubling the current seven models.
Regional hybrid growth tells the adoption story: Central & South America up 293%, Asia Pacific up 45.8%, Middle East & Africa up 40.5%, North America up 52%. These results show where hybrid technology matches current infrastructure and customer needs.
Battery Electric: Award-Winning Momentum
With 87,737 retail units sold globally (up 47%), Hyundai's BEV portfolio continues winning both customers and awards. The INSTER was named 2025 World Electric Vehicle of the Year. The IONIQ 9 won German Premium Car of the Year just three months after European launch. The IONIQ family (IONIQ 5 and 6) has now won three consecutive World Car of the Year awards (2022, 2023, and multiple category wins in 2025).
Next-generation battery technology launching in 2027 will deliver 30% cost reduction, 15% faster charging, and 15% higher energy density, making EVs more accessible and practical for even more customers.
Extended Range: Eliminating Anxiety
Launching in 2027, Hyundai's Extended Range Electric Vehicles (EREV) will deliver over 600 miles of total range, combining EV-like driving experience with gasoline backup that eliminates charging anxiety entirely. This technology specifically targets customers who want electric driving but aren't ready to fully commit to charging infrastructure dependency.
Fuel Cell: The Long-Term Play
With 3,828 units sold globally (up 161%, more than doubling), fuel cell vehicles are beginning to scale. Hyundai maintains 58% global FCEV market share with over 1.1 billion real-world miles driven. The all-new NEXO's success in Korea (sales tripled) demonstrates that with proper infrastructure, hydrogen technology can achieve mainstream acceptance.
Next-generation commercial fuel cell systems in development will deliver double the power and durability while dramatically reducing costs, positioning hydrogen as the ideal solution for heavy-duty commercial applications where batteries face limitations.
Manufacturing Excellence: Building Where We Sell
The regional success in Q3 reflects Hyundai's strategy of manufacturing localization, building vehicles close to customers, reducing supply chain risk, and supporting local economies:
United States: $26 Billion Commitment Delivering Results
North America's 13% growth and 49% electrified growth validates Hyundai Motor Group's $26 billion U.S. investment (2025-2028):
Global Capacity Expansion: 1.2 Million Units
Beyond the U.S., Hyundai is adding production capacity globally:
This manufacturing strategy provides geographic diversification, reduces tariff exposure, shortens supply chains, and demonstrates long-term commitment to each market.
The 2030 Vision: 60% Electrified
Q3's 25.2% electrified penetration rate puts Hyundai ahead of pace toward its 2030 target: 5.55 million global vehicle sales with 60% electrified—3.3 million units.
The Roadmap:
Product Expansion:
Manufacturing Scale:
Technology Leadership:
Investment Commitment:
Navigating Uncertainty with Strategic Flexibility
"In times of uncertainty, we remain focused on what we can control. Delivering beautifully designed, safety-focused, high-quality vehicles with technology that customers value," Muñoz acknowledged. "Trade policies are evolving. Regulatory frameworks are shifting. Market conditions are dynamic. But Hyundai has navigated challenges before, economic downturns, supply chain disruptions, pandemics, and we've always emerged stronger. As our Executive Chair says, adapting is part of our DNA," Muñoz concluded.
As the automotive industry undergoes its most significant transformation in a century, Hyundai's Q3 results demonstrate a company not just adapting to change but actively leading it.
Trevor Hale
THALE@HMAUSA.COM
Global PR & Communications · Hyundai Motor Company
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About Hyundai Motor Company
Established in 1967, Hyundai Motor Company is present in over 200 countries with more than 120,000 employees dedicated to tackling real-world mobility challenges around the globe. Based on the brand vision ‘Progress for Humanity,’ Hyundai Motor is accelerating its transformation into a Smart Mobility Solution Provider. The company invests in advanced technologies such as robotics and Advanced Air Mobility (AAM) to bring about revolutionary mobility solutions while pursuing open innovation to introduce future mobility services. In pursuit of a sustainable future for the world, Hyundai will continue its efforts to introduce zero-emission vehicles with industry-leading hydrogen fuel cell and EV technologies.
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