Design.
Explore the design of the BAYON.
Stand out design.
With its sharp lines and eye-catching proportions, the all-new BAYON really stands out from the crowd. Stylish and sleek, it elegantly combines Hyundai’s award-winning SUV heritage with a visually stunning interpretation of our new Sensuous Sportiness design language.
Artistic inspiration
Art from around Europe inspired by the BAYON.
To celebrate the BAYON’s world premiere, we invited 9 different artists from all over Europe to create unique pieces of art inspired by its design. The idea for the campaign came from the unique characteristics of the model: it is the first Hyundai model developed specifically for Europe – and its distinctive design, which incorporates Hyundai’s ‘Sensuous Sportiness’ design identity – served as a source of artistic inspiration.
Exterior
The powerful elegance of Sensuous Sportiness.
With its sharp look and integration of Hyundai’s sleek SUV key design elements, the BAYON’s makes a powerfully elegant design statement. Unique and confident, its strong lines and arrow-shaped lights are a vibrant interpretation of Hyundai’s Sensuous Sportiness design identity – defined by the harmony between proportion, architecture, styling and technology.
360°
Express yourself. Your car. Your colours.
The power of choice.
Interior
Refreshingly roomy.
With a strong focus on maximising passenger comfort and increasing boot space, Hyundai designers have created a well-it, modern atmosphere inside the all-new BAYON. Inspired by shapes found in nature, the doors elegantly embrace the dashboard. The sculpture of the doors perfectly matches the instrument panel section and LED mood lighting sets a subtle, but sophisticated blue accent in the cockpit.