· New IONIQ brand campaign video, ‘I’m in Charge’, shares insights of fashion design Maria Cornejo and adventurer David de Rothschild
· ‘I’m in Charge’ brand campaign celebrates the launch of Hyundai’s IONIQ dedicated EV lineup brand as part of sustainable lifestyle
· Campaign Video is viewable on Hyundai’s website
SEOUL, Nov. 17, 2020 — Hyundai Motor Company’s new IONIQ brand campaign video, ‘I’m in Charge,’ (LINK) shares insights of various thought leaders — fashion designer Maria Cornejo and British adventurer David de Rothschild — about their commitment to sustainable living. The video also invites eco-conscious consumers everywhere to also take action and responsibility in the global fight against climate change.