Art & Design Hyundai Motor and Tate Announce Tarek Atoui as Next Hyundai Commission Artist
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SEOUL/LONDON, January 26, 2026 – Hyundai Motor Company and Tate today announced that Tarek Atoui will create the next annual Hyundai Commission. Tarek Atoui is an artist and composer celebrated for his innovative performances and installations that explore and challenge traditional perceptions of the medium of sound. Open to the public from October 13, 2026 to April 11, 2027, Hyundai Commission: Tarek Atoui will be the eleventh in an annual series of site-specific works created for Tate Modern’s Turbine Hall.
Over the past decade, the annual Hyundai Commission has welcomed over 19 million visitors. Each year an artist is invited to create a new work in the vast industrial space of the Turbine Hall, reshaping public perceptions of contemporary art.
Born in Beirut, Lebanon in 1980, Atoui lives and works in Paris, France. Drawing on his extensive research into music history, instrumentation and production, the artist creates multisensory environments that re-think how we understand and experience sound. Central to his practice is the invention of intricately engineered instruments, made in collaboration with other artists, composers and makers, which double as sculptural objects. Often featuring organic elements such as glass, water and ceramics, these custom-made and imaginatively rethought instruments are activated by touch, breath and motors. Atoui combines the resulting music with environmental recordings from various geographical locations and computer-generated sounds to create immersive installations and collaborative performances. Expanding the idea of sound beyond hearing, his work investigates how 'listening' can be experienced through multiple senses, including tactile and visual forms of perception.
Tarek Atoui sculpts sound, creating a tangible sensory experience that unites musical instruments, physical spaces, and the audience. For the eleventh Hyundai Commission, we look forward to how his radically collaborative and experimental approach will bring people together for a shared reflection on our contemporary world.
Art Director of Hyundai Motor Company
Tarek Atoui has captivated audiences internationally with his boundary-pushing approach to sound. Blending music, technology, sculpture and performance, he is a truly cross-disciplinary artist whose work references current social, historical and political realities. Architectural space plays an important role in Atoui’s ongoing investigation into sound and vibration, and we can’t wait to see how he engages with audiences within the public space of Tate Modern's iconic Turbine Hall.
Interim Director of Tate Modern
Hyundai Commission: Tarek Atoui is curated by Nabila Abdel Nabi, Senior Curator, International Art (Hyundai Tate Research Centre: Transnational), Tate Modern and Dina Akhmadeeva, Assistant Curator, International Art, Tate Modern.
The Hyundai Commissions are made possible through the long-term partnership between Hyundai Motor and Tate. Founded in 2014 with the longest initial commitment from a corporate partner in Tate’s history, the partnership was recently extended for another decade until 2036.
To celebrate the first decade of the Hyundai Commission and look ahead to the next 10 years, Tate will publish The Turbine Hall: The First Ten Years of the Hyundai Commission in March 2026. This limited-edition publication features the voices of all ten Hyundai Commission artists, along with contributions from past and present Tate directors and curators. It will be accompanied by a box set containing the catalogues of the past ten Hyundai Commissions.
In addition to the annual Hyundai Commission, the Hyundai Tate Research Centre: Transnational continues to develop new perspectives on global art histories. Established in 2019 as part of the partnership with Tate, the Centre contributes to exhibitions, displays, acquisitions and events across Tate’s four galleries as well as with a wide network of local and international collaborators. In July 2026, a major exhibition dedicated to Ana Mendieta, supported by research from the Hyundai Tate Research Centre: Transnational, will open at Tate Modern.
**All images must be accompanied by a credit line below and used only to illustrate an article or feature reviewing or reporting on the Hyundai Commission and the partnership between Hyundai Motor and Tate. Any form of treatment and use of images for front covers may attract a fee and will require prior authorization from the owner and copyright holder of the work. Please contact Tate Press Office for such use: pressoffice@tate.org.uk
Image Credit:
Image 1: Tarek Atoui performs at the Issey Miyake Spring-Summer 2026 presentation at Centre Pompidou, Paris. October 2025. Photo © Luna Conte.
Image 2: Tarek Atoui, The Rain, 2023–4. Installation view third floor Kunsthaus Bregenz, 2024. Photo: Markus Tretter. © Tarek Atoui, Kunsthaus Bregenz. Courtesy of the artist.
Image 3: Tarek Atoui, Souffle Continu, 2023–4. Installation view third floor Kunsthaus Bregenz, 2024. Photo: Markus Tretter. © Tarek Atoui, Kunsthaus Bregenz. Courtesy of the artist.
Image 4: Tarek Atoui, The Drift, 2023-4. IAC Villeurbanne. Photo © Thomas Lannes.
Daehyun Shin
daehyun.shin@hyundai.com
Global PR Strategy & Planning · Hyundai Motor Company
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About Tarek Atoui
Tarek Atoui (b.1980, Beirut, Lebanon) is a sound artist based in Paris, France. He received a BA in sound art and electro-acoustic music from the French National Conservatory of Reims, France in 1998. He has exhibited and presented performances at major institutions globally, including at TBA21 Thyssen-Bornemisza Art Contemporary, Madrid, Spain (2025); HangarBicocca, Milan, Italy (2025); S.M.A.K., Ghent, Belgium (2024); Museum of Contemporary Art, Sydney, Australia (2023); the Serralves Museum of Contemporary Art, Porto, Portugal (2022 and 2018); Bourse du Commerce- Pinault Collection, Paris, France (2021); Sharjah Art Foundation, Sharjah, UAE (2020); the 58th Venice Biennale, Italy (2019); Tate Modern, London (2016); Serpentine Gallery, London, UK (2012); and documenta 13, Kassel, Germany (2012). His work is held in prestigious international collections, including the Solomon R. Guggenheim Museum; New York, USA; Saradar Collection, Beirut, Lebanon; Tate, London, UK; and the Pinault Collection, Paris, France. He was awarded the Suzanne Deal Booth / FLAG Art Foundation Prize in 2022.
About Hyundai Motor’s Art Projects
For over a decade, Hyundai Motor Company has deepened its partnerships with museums and cultural organizations worldwide, including Tate, the Los Angeles County Museum of Art (LACMA), the Whitney Museum of American Art, and the Korean Pavilion at the Venice Biennale. Hyundai Translocal Series is a new partnership initiative that roots itself in fostering dialogues and collaborations among art institutions in Korea and across the globe. Hyundai Motor’s own art-initiatives include open call programs such as the VH AWARD, the Hyundai Blue Prize+, and Artlab Editorial, a digital platform dedicated to art writing by transnational voices. These ongoing collaborations embrace the complexities of the cultural landscape by exploring new ideas and perspectives within and beyond the art ecosystem. For further information, visit artlab.hyundai.com or follow @hyundai.artlab #HyundaiArtlab
About Hyundai Motor Company
Established in 1967, Hyundai Motor Company is present in over 200 countries with more than 120,000 employees dedicated to tackling real-world mobility challenges around the globe. Based on the brand vision ‘Progress for Humanity,’ Hyundai Motor is accelerating its transformation into a Smart Mobility Solution Provider. The company invests in advanced technologies such as robotics and Advanced Air Mobility (AAM) to bring about revolutionary mobility solutions while pursuing open innovation to introduce future mobility services. In pursuit of a sustainable future for the world, Hyundai will continue its efforts to introduce zero-emission vehicles with industry-leading hydrogen fuel cell and EV technologies.
More information about Hyundai Motor and its products can be found at:
https://www.hyundai.com/worldwide/en/ or Newsroom: Media Hub by Hyundai
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