Corporate Information Hyundai Motor Reports 2025 Global Retail Sales Results
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SEOUL, January 21, 2026 – Hyundai Motor Company (Hyundai Motor) today announced global retail sales of 4,108,605 vehicles in 2025, a 2 percent increase compared to 2024, reflecting the company's resilience amid a challenging global market environment.
Hyundai Motor's flexible powertrain strategy continued to deliver results in 2025, with electrified vehicle sales approaching 1 million units globally.
Hybrid electric vehicles (HEVs) led the electrification momentum, with global retail sales of 611,783 units, a 32 percent year-over-year increase. Battery electric vehicles (EVs) totaled 269,169 units, up 17 percent. Plug-in hybrid electric vehicles (PHEVs) reached 44,124 units, a 21 percent increase, while fuel cell electric vehicles (FCEVs) grew 58 percent to 7,047 units.
Combined electrified vehicle retail sales (EV, HEV, PHEV, FCEV) totaled 932,123 units, representing approximately 27 percent of Hyundai's global sales mix.
In 2025, our teams around the world demonstrated remarkable resilience. Despite significant market volatility, regulatory uncertainty, and intense competition, we grew global retail sales by two percent—driven by record-breaking performance in North America, strong momentum in Europe and MEA, and steady growth in Korea.
President CEO of Hyundai Motor Company
Building on this momentum, Hyundai Motor continues to advance its electrification strategy through expanded local production, a broader global EV lineup, and new technologies supporting its multi-path approach. These efforts support the company’s progress toward its 2030 targets of 5.55 million global sales and 3.3 million electrified vehicles, while strengthening customer trust in every major market.
North America (HMNA)
North America delivered exceptional results, with retail sales reaching 1,192,919 units, an 8 percent increase year-over-year, making it the company's strongest-performing region globally.
In the United States, Hyundai Motor achieved total sales of 984,017 vehicles, an 8 percent increase year-over-year, establishing a record for the third straight year, led by annual sales records for Elantra, Tucson, Santa Fe, Palisade, IONIQ 5 and Venue.
Canada delivered strong results with Hyundai brand sales of 154,405 units, an 11 percent year-over-year increase. Hybrid retail sales increased 77 percent, reflecting strong consumer adoption.
Mexico contributed 54,497 units, up 2 percent, with hybrid sales growing 27 percent.
In North American markets, Hybrid retail sales surged 47 percent to 217,061 units. Sales of electrified vehicles recorded 308,376 units, accounting for 26 percent of the retail mix.
Central and South America (HMCSA)
Central and South America achieved retail sales of 321,338 units, a 3 percent year-over-year increase. The region saw exceptional hybrid growth of 188 percent to 11,322 units as Hyundai expands its electrified lineup in Central and South American markets.
Europe (HME)
In Europe, Hyundai delivered 603,782 retail units, flat year-over-year as the region navigated significant regulatory changes and shifting consumer demand patterns. Electrification momentum accelerated significantly.
EV retail sales jumped 49 percent to 112,266 units, while PHEV sales grew 39 percent to 35,833 units. Hybrid retail sales increased 10 percent to 121,472 units. Electrified vehicles now represent nearly two-thirds of Hyundai's European sales mix, positioning the company well for evolving regulatory requirements.
India (HMI)
In India, Hyundai Motor delivered 574,536 retail units last year, reinforcing its position as one of India’s most trusted brands. Hyundai will launch 26 new vehicles in India over the next four years. EV sales in India grew dramatically, increasing more than 750 percent year-over-year to 7,661 units as Hyundai expands its EV offerings in this high-growth market.
The company is designing and developing vehicles specifically for Indian consumers while leveraging India as a strategic export hub for global markets. The upcoming Pune plant will further strengthen Hyundai's ability to serve this market.
Middle East and Africa (HMMEA)
The Middle East and Africa region delivered a standout performance for the year with combined retail sales of 317,270 units, a 5 percent increase from last year. Hybrid retail sales grew 61 percent to 33,249 units as customers increasingly embrace electrified powertrains.
Asia Pacific (HMAP)
Asia Pacific retail sales totaled 193,454 units. Hybrid retail sales were a bright spot, growing 61 percent to 40,332 units across the region.
China (BHMC)
In China, retail sales from Beijing Hyundai Motor Company (BHMC) recorded 125,726 units. Hyundai is transforming its China business to compete more effectively in an intensely competitive landscape, focusing on differentiated products, enhancing operational efficiency, and pursuing export opportunities to extend the reach of its China-based production.
Korea
Domestic retail sales in Korea grew 1 percent to 712,954 units, demonstrating steady demand in Hyundai's home market. Electrification continued to accelerate, with EV sales growing 22 percent to 55,489 units and hybrid sales increasing 21 percent to 187,560 units. FCEV retail sales grew 78 percent to 6,809 units, reflecting Korea's leadership in hydrogen mobility.
Genesis Global Performance
Genesis sold 221,482 retail units globally and achieved record results in the United States.
Genesis Motor America delivered 82,331 vehicles, a 10 percent increase versus 2024, achieving best-ever annual, quarterly (Q4), and monthly (December) results. GV70 led the brand with 33,876 units sold, up 26 percent, while GV80 achieved 23,799 units, up 4 percent.
The GV80 Coupe delivered exceptional growth of 166 percent in its second year in market. Genesis remains on track toward its 2030 growth objectives (350,000 units annually), which include expanding global sales, launching hybrid models beginning in 2026, and strengthening its position as a leading global luxury brand through exceptional design, technology, and customer service.
Hyundai Motor remains committed to its 2030 strategic targets:
To achieve these goals, Hyundai Motor is strengthening its leadership in electrification, expanding localized production, and maintaining a flexible powertrain strategy that meets customers where they are—whether they choose an EV, a hybrid, or an efficient internal combustion vehicle.
Building on its momentum, Hyundai Motor is set to elevate its position as a customer-trusted, top-tier global brand through its commitment to exceptional quality and safety, compelling product portfolio and rapidly expanding electrified lineup. With new production bases scaling up operations, the company is well-positioned to accelerate sales growth and deliver enhanced responsiveness to local supply-chain needs.
2025 Global Powertrain Summary (Units)
| Powertrain | 2025 Units | YoY | |
| ICE | 3,176,482 | △4% | |
| HEV | 611,783 | +32% | |
| EV | 269,169 | +17% | |
| PHEV | 44,124 | +21% | |
| FCEV | 7,047 | +58% | |
| Electrified Total | 932,123 | +27% | |
* Note: All figures in this material are based on retail sales. Genesis global sales are included in the regional totals.
Dain Kang
di@hyundai.com
Global PR Strategy & Planning · Hyundai Motor Company
Disclaimer: Hyundai Motor Company believes the information contained herein to be accurate at the time of release. However, the company may upload new or updated information if required and assumes that it is not liable for the accuracy of any information interpreted and used by the reader.
About Hyundai Motor Company
Established in 1967, Hyundai Motor Company is present in over 200 countries with more than 120,000 employees dedicated to tackling real-world mobility challenges around the globe. Based on the brand vision ‘Progress for Humanity,’ Hyundai Motor is accelerating its transformation into a Smart Mobility Solution Provider. The company invests in advanced technologies such as robotics and Advanced Air Mobility (AAM) to bring about revolutionary mobility solutions while pursuing open innovation to introduce future mobility services. In pursuit of a sustainable future for the world, Hyundai will continue its efforts to introduce zero-emission vehicles with industry-leading hydrogen fuel cell and EV technologies.
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