Hyundai Motor Group (the Group) today shared its digital transformation (DX) and AI transformation (AX) journey, key achievements and future plans at the Hyundai Motor Group AX Achievement Showcase (‘Beyond AI, Transforming the Way We Work’) — held at its headquarters in Seoul.
Hyundai Motor Company has strengthened its position as a global design and marketing leader by securing ten awards, including one Best of the Best, at the Red Dot Design Award: Brands & Communication Design 2026 — one of the world's most prestigious design competitions, alongside Germany's iF Design Award and the United States' International Design Excellence Awards (IDEA).