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Hyundai RELEASES engineering and FEATURE INFORMATION FOR THE ALL-NEW 2011 Hyundai Equus
Hyundai Recasts Intelligent Luxury with Two Equus Configurations
FOUNTAIN VALLEY, Calif., July 26, 2010 – Hyundai revealed additional engineering and feature information for the all-new 2011 Equus today. The Equus will be offered in just two configurations, Equus Signature and Equus Ultimate, both lavishly contented.
Equus Signature features the award-winning 385-horsepower Tau® V8 engine, a 608-watt Lexicon® audio system with 17 speakers, electronically controlled air suspension with continuous damping control, Vehicle Stability Management with pre-collision warning, Smart Cruise Control, HID headlamps, front and rear parking assistance system with rearview camera, premium leather seating, Alcantara suede headliner, driver seat massage, heated and cooled front seats, heated wood and leather steering wheel, and numerous other premium technologies and features. The Equus Ultimate adds features typically found only in low-volume special-order luxury sedans with six-figure price tags, including a forward-view parking and cornering camera, power decklid, reclining rear seats with powered headrests, cooled rear seats, rear seat massage and leg support, rear seat refrigerator and a rear seat entertainment system.
“When you’re spending this much for a new car, you don’t want to feel like you’ve been shortchanged on engineering, technology or features,” said John Krafcik, Hyundai Motor America president and CEO. “Equus Signature has the technology and content of fully-optioned flagship models from Lexus and BMW, while Equus Ultimate delivers a specification approached only by our competitors’ low-volume, special-order models.”
This straightforward lineup of just two extremely well-equipped configurations enables a simple and elegant purchase experience, a key aspect of Hyundai’s innovative perspective on intelligent luxury, which also includes “Your Time, Your Place,” the industry’s first at-home vehicle demonstration program, the Valet Service program, which provides at-home pickup for Equus service and maintenance and the industry’s first iPad-based interactive owner’s manual.
EXTERIOR DIMENSIONS
Equus’ exterior dimensions match up well to competitive luxury sedan flagships, and provide outstanding interior roominess.
EQUUS SIGNATURE KEY STANDARD FEATURES
FIRSTS FOR HYUNDAI AND CONSUMERS
As Hyundai’s flagship rear-wheel-drive sedan, Equus contains many Hyundai firsts. One innovative new technology is the Vehicle Stability Management (VSM) system, which governs ESC, the electronic parking brake, smart cruise control, the collision warning sensor and the seatbelt tensioning system for optimal safety. The seatbelt tensioning system works through sensors, which detect critical driving situations and retract the seatbelts accordingly to prevent passenger movement. The Equus’ dynamic safety package is further enhanced by the Lane Departure Warning System and driver’s knee airbags.
Beyond safety, the Equus will also debut power rear side-window sunshades, a heated steering wheel, power trunk lid, dual power, heated and cooled front seats, rain-repelling front side windows, a thermoelectric rear console refrigerator, 60/40 split power reclining rear seats and electronically-controlled Air Suspension with dual-mode Continuous Damping Control.
Several new driver information technologies make their debut on the Equus. Driver and passengers can keep an eye on the Equus’ numerous electronic systems through the 3.5-inch TFT LCD vehicle information monitor. Equus also features a forward-view cornering camera and a parking guide system with both top view and rear view perspectives.
COMPETITIVE ADVANTAGES
Hyundai’s Tau V8, which has been rated one of Ward’s “Ten Best Engines” for two consecutive years, is a strong technological building block for Equus. It is joined by an unsurpassed standard feature list including Smart Cruise Control, Lane Departure Warning System, a heated steering wheel, power reclining rear seats, heated rear seats and a 608-watt Lexicon 7.1 Discrete surround sound audio system with 17 speakers. Equus Ultimate adds first-class rear seating and other focused rear compartment features that can only found on low-volume special-order competitive models.
| EQUUS COMPETITIVE ADVANTAGES |
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EXTERIOR FEATURE AND PLATFORM TECHNOLOGY COMPARISON
Compared to its primary competitors, the Lexus LS460, Mercedes-Benz S-Class, BMW 7 Series and Audi A8, the Equus delivers a remarkable advantage in technology and feature content. Air suspension, 19-inch wheels, a collision warning system, nine airbags including rear seat-mounted side-impact airbags, a Lane Departure Warning System, Smart Cruise Control, HID headlights, AFLS, front and rear parking sensors, a rear backup camera and a proximity key with push-button start come standard on Equus Signature and Equus Ultimate.
| Features | Equus | Lexus LS460 | MB S-Class | BMW 7 Series | Audi A8 |
| Air suspension | S | O | S | S | S |
| 19-inch wheels | S | O | O | O | S |
| Collision warning system | S | O | S | O | O |
| Number of standard airbags | 9 | 8 | 9 | 8 | 10 |
| Rear seat-mounted side-impact airbags | S | O | S | - | S |
| Lane Departure Warning System | S | (LWB ONLY) | O | O | O |
| Smart cruise control | S | O | O | O | O |
| HID headlights | S | S | S | S | S |
| AFLS | S | S | S | S | S |
| Front and rear parking sensors | S | O | O | S | S |
| Rear backup camera | S | O | O | O | S |
| Power trunk lid | O | O | S | O | S |
| Proximity key w/ push-button start | S | S | O | S | S |
INTERIOR FEATURE COMPARISON
Equus delivers an extraordinary package of interior technologies and features including an Alcantara suede headliner, heated and cooled front seats, heated steering wheel, memory system, electronic parking brake, auto vehicle hold, navigation system, iPod connection, dual fully automatic temperature control, sunroof, power rear side-window shades, driver-seat massage, power reclining rear seats (60/40), heated rear seats and a power rear sunshade.
Of special appeal to audiophiles is the Equus’ standard, industry-leading 608-watt audio unit, the Lexicon® 7.1 Discrete surround sound audio system featuring 17 speakers.
| Features | Hyundai | Lexus LS460 | MB S-Class | BMW 7 Series | Audi A8 |
| Suede headliner | S | O | S | O | O |
| Heated and ventilated front seats | S | O | S | O | O |
| Heated steering wheel | S | O | O | O | O |
| IMS | S | S | S | S | S |
| Electronic parking brake | S | S | S | S | S |
| Auto vehicle hold | S | S | S | S | S |
| Navigation system | S | S | S | S | S |
| Navigation monitor | 8" | 7" | 8" | 10.2" | 7" |
| Premium branded audio | S | O | S | O | S |
| Standard number of speakers | 17 | 10 | 15 | 10 | 14 |
| iPod connection | S | S | S | O | S |
| Dual FATC | S | S | S | S | S |
| Sunroof | S | S | S | S | S |
| Power rear side-window sunshades | S | LWB - O | - | O | S - Manual |
| Forward-view cornering camera | O | - | - | O | - |
| Rear console refrigerator | O | LWB - O | - | - | - |
| Driver-seat massage | S | - | O | - | O |
| Power reclining rear seats (60/40) | S | O | O | - | - |
| Heated rear seat | S | O | O | O | O |
| Power rear sunshade | S | O | S | O | S |
| 50/50 split seats | O | LWB - O | - | LWB - O | - |
| Rear-seat massag |
