Hyundai and Ark Performance combine talents to develop Road Racer Elantra Concept.

18 October, 2016

Hyundai Motor America and ARK Performance have partnered again for the SEMA show, creating the ARK Road Racer Elantra Concept.

The ARK Elantra Concept takes the practical yet sporty lines of the Elantra sedan and infuses it with an alternate persona, with integrated flares, bulging forged racing wheels and custom new front and rear fascia designs for an aggressive yet fully-integrated appearance.

“ARK Performance knows the Hyundai brand almost as well as our own,” said Kevin Bentley, developer of the ARK Elantra Concept. “We strive to leverage the superb product development of Hyundai engineers, building upon their expertise while offering something really special to enthusiasts. The ARK Road Racer Elantra Concept offers the specific model enhancements that our customers have come to expect from ARK.”

Key modifications to the ARK Road Racer Elantra Concept include:

Custom ARK turbo kit using Xcargot XT26 turbocharger
ARK downpipe and GRiP exhaust system
Turbosmart blow-off valve and wastegate

ARK DT-P coil-over system
ARK front strut tower bar
ARK front and rear performance anti-roll bars
ARK front big brake kit
Nitto Tire NT05 summer tires


ARK Solus wide body kit
ARK lightweight forged wheels
Fiere Customs full vinyl wrap
APR Performance front splitter

Custom diamond-stitched interior
Custom sport steering wheel by ARK