Hyundai ranks first in J.D. Power 2023 U.S. OEM ICE App Report

12 December, 2023

  • Hyundai Bluelink ranked highest overall and highest among mass market manufacturers’ ICE vehicle mobile applications
  • Redesigned App improved rankings year-over-year and was amongst industry leaders in customer journey experience and functionality rankings

J.D. Power ranked Hyundai’s Bluelink app No. 1 among manufacturers’ ICE mobile apps in the J.D. Power 2023 U.S. OEM ICE App ReportSM, released this week. The Bluelink app outperformed all other apps evaluated in the study, achieving a score of 803 - 74 points higher than the report average of 729.

“We are pleased to be recognised for providing more than two million customers with the top mobile application for vehicle owners,” said Manish Mehrotra, vice president, digital business planning and connected operations, Hyundai Motor North America. “The improved year-over-year results of this study showcase Hyundai’s commitment to always improving the customer experiences and our relentless focus on providing them with the best technology in the industry.”

The Bluelink app was also ranked amongst segment leaders in the customer journey and functionality categories. The app was noted for its experience enhancements to vehicle status and diagnostic data, as well as its improved remote command execution timing. The app was also recognised for its robust set of remote-control capabilities, including surround camera access, detailed remote vehicle status and phone-as-key technology.

The U.S. OEM ICE App Report, formerly the U.S. OEM ICE Benchmark Study, gauges Internal Combustion Engine (ICE) vehicle owners’ experience with their brand’s mobile app. Insights are derived from surveying ICE vehicle owners and an assessment of the most relevant ICE vehicle mobile apps. Results are based on a standardised assessment process that assesses more than 270 best practices including more than 150 mobile app functionality-specific attributes. The report includes apps from the top 33 award-eligible branded apps that sell ICE vehicles in the United States. Additionally, almost 1,504 ICE vehicle owners in the United States were surveyed in October and November 2023 to gather insights on app connectivity issues; usage; feature desirability; and overall execution.



Hyundai Bluelink connected car services is available across a broad range of Hyundai models currently on sale in Australia, including: Venue, KONA, Tucson, Palisade, IONIQ 5 N, IONIQ 6, i30 Sedan and SONATA.